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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

presentation guidelines

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

presentation guidelines

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

presentation guidelines

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

presentation guidelines

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

presentation guidelines

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

presentation guidelines

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

presentation guidelines

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

presentation guidelines

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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How to Make a “Good” Presentation “Great”

  • Guy Kawasaki

presentation guidelines

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

  • Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
  • Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
  • Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
  • Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

presentation guidelines

  • Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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Tips for creating and delivering an effective presentation

In this article.

Creating an effective presentation

Delivering an effective presentation

Tips for creating an effective presentation

Choose a font style that your audience can read from a distance.

Choosing a simple font style, such as Arial or Calibri, helps to get your message across. Avoid very thin or decorative fonts that might impair readability, especially at small sizes.

Choose a font size that your audience can read from a distance.

Try to avoid using font sizes smaller than 18 pt, and you may need to go larger for a large room where the audience is far away.

Keep your text simple and minimize the amount of text on your slides

Use bullets or short sentences, and try to keep each to one line; that is, without text wrapping.

You want your audience to listen to you present your information, rather than read the screen.

Some projectors crop slides at the edges, so long sentences may be cropped.

You can remove articles such as "a" and "the" to help reduce the word count on a line.

Use art to help convey your message.

Use graphics to help tell your story. Don't overwhelm your audience by adding too many graphics to a slide, however.

Make labels for charts and graphs understandable.

Use only enough text to make label elements in a chart or graph comprehensible.

Make slide backgrounds subtle and keep them consistent.

Choose an appealing, consistent template or theme that is not too eye-catching. You don't want the background or design to detract from your message.

See .

For information about using themes, see .

Use high contrast between background color and text color.

Themes automatically set the contrast between a light background with dark colored text or dark background with light colored text.

See .

Check the spelling and grammar.

To earn and maintain the respect of your audience, always check the spelling and grammar in your presentation.

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Tips for delivering an effective presentation

Show up early and verify that your equipment works properly.

Make sure that all equipment is connected and running.

Don't assume that your presentation will work fine on another computer.

Disk failures, software version mismatches, lack of disk space, low memory, and many other factors can ruin a presentation.

Turn off screen savers, and ensure you have the appropriate files and versions of software that you need, including PowerPoint.

To ensure all files are accounted for when you copy them to a USB drive and carry them to your presentation location, see 

Consider storing your presentation on OneDrive so it can be accessible to you from any device with an internet connection.

Verify that the projector's resolution is the same as the computer on which you created your presentation.

If the resolutions don't match, your slides may be cropped, or other display problems can occur.

Turn your screen saver off.

Keep your audience focused on the content of your presentation.

Check all colors on a projection screen before giving the actual presentation.

The colors may project differently than what appears on your monitor.

Ask your audience to hold questions until the end.

Questions are an excellent indicator that people are engaged by your subject matter and presentation skills. But if you save questions until the end of the presentation, you will get through your material uninterrupted. Also, early questions are often answered by ensuing slides and commentary.

Avoid moving the pointer unconsciously.

When you are not using the pointer, remove your hand from the mouse. This helps to stop you from moving the pointer unconsciously, which can be distracting.

Don't read the presentation.

Practice the presentation so that you can speak from bullet points. The text should be a cue for the presenter rather than the full message for the audience.

Stay on time.

If you plan a certain amount of time for your presentation, do not go over. If there is no time limit, take less time rather than more to ensure that people stay engaged.

Monitor your audience's behavior.

Each time that you deliver a presentation, monitor your audience's behavior. If you observe people focusing on your slides, the slides may contain too much data or be confusing or distracting in some other way. Use the information you learn each time to improve your future presentations.

Practice makes perfect.

Consider rehearsing your presentation with .

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Home Blog Education Presentation Skills 101: A Guide to Presentation Success

Presentation Skills 101: A Guide to Presentation Success

Getting the perfect presentation design is just a step toward a successful presentation. For the experienced user, building presentation skills is the answer to elevating the power of your message and showing expertise on any subject. Still, one can ask: is it the same set of skills, or are they dependable on the type of presentation?

In this article, we will introduce the different types of presentations accompanied by the skillset required to master them. The purpose, as always, is to retain the audience’s interest for a long-lasting and convincing message.

cover for presentation skills guide

Table of Contents

The Importance of Presentation Skills

Persuasive presentations, instructional presentations, informative presentations, inspirational presentations, basic presentation skills, what are the main difficulties when giving a presentation, recommendations to improve your presentation skills, closing statement.

Effective communication is the answer to reaching business and academic goals. The scenarios in which we can be required to deliver a presentation are as diverse as one can imagine. Still, some core concepts apply to all presentations.

 We define presentation skills as a compendium of soft skills that directly affect your presentation performance and contribute to creating a great presentation. These are not qualities acquired by birth but skills you ought to train and master to delve into professional environments.

You may ask: is it really that evident when a presenter is not prepared? Here are some common signs people can experience during presentations:

  • Evasive body language: Not making eye contact with the audience, arms closed tightly to the body, hands in pockets all the time.
  • Lack of interest in the presenter’s voice: dull tone, not putting an effort to articulate the topics.
  • Doubting when asked to answer a question
  • Irksome mood

The list can go on about common presenter mistakes , and most certainly, it will affect the performance of any presented data if the lack of interest by the presenter is blatantly obvious.  Another element to consider is anxiety, and according to research by the National Institute of Mental Health, 73% of the population in the USA is affected by glossophobia , which is the fear of public speaking, judgment, or negative evaluation by other people.

Therefore, presentation skills training is essential for any business professional who wants to achieve effective communication . It will remove the anxiety from presentation performance and help users effectively deliver their message and connect with the audience.

Archetypes of presentations

Persuasive presentations aim to convince the audience – often in short periods – to acquire a product or service, adhere to a cause, or invest in a company. For business entrepreneurs or politicians, persuasive presentations are their tool for the trade.

Unless you aim to be perceived as an imposter, a proper persuasive presentation has the elements of facts, empathy, and logic, balanced under a well-crafted narrative. The central pillar of these presentations is to identify the single factor that gathered your audience: it could be a market need, a social cause, or a revolutionary concept for today’s society. It has to be something with enough power to gather critiques – both good and bad.

That single factor has to be backed up by facts. Research that builds your hypothesis on how to solve that problem. A deep understanding of the target audience’s needs , concerns, and social position regarding the solution your means can offer. When those elements are in place, building a pitch becomes an easy task. 

Graphics can help you introduce information in a compelling format, lowering the need for lengthy presentations. Good presentation skills for persuasive presentations go by the hand of filtering relevant data and creating the visual cues that resonate with what your audience demands.

One powerful example of a persuasive presentation is the technique known as the elevator pitch . You must introduce your idea or product convincingly to the audience in a timeframe between 30 seconds and less than 2 minutes. You have to expose:

  • What do you do 
  • What’s the problem to solve
  • Why is your solution different from others 
  • Why should the audience care about your expertise

presentation skills an elevator pitch slide

For that very purpose, using engaging graphics with contrasting colors elevates the potential power of your message. It speaks professionalism, care for details, and out-of-the-box thinking. Knowing how to end a presentation is also critical, as your CTAs should be placed with care.

Therefore, let’s resume the requirements of persuasive presentations in terms of good presentation skills:

  • Identifying problems and needs
  • Elaborating “the hook” (the element that grabs the audience’s attention)
  • Knowing how to “tie” your audience (introducing a piece of information related to the hook that causes an emotional impact)
  • Broad knowledge of body language and hand gestures to quickly convey your message
  • Being prepared to argue a defense of your point of view
  • Handling rejection
  • Having a proactive attitude to convert opportunities into new projects
  • Using humor, surprise, or personal anecdotes as elements to sympathize with the audience
  • Having confidence
  • Be able to summarize facts and information in visually appealing ways

skills required for persuasive presentations

You can learn more about persuasive presentation techniques by clicking here .

In the case of instructional presentations, we ought to differentiate two distinctive types:

  • Lecture Presentations : Presentations being held at universities or any other educative institution. Those presentations cover, topic by topic, and the contents of a syllabus and are created by the team of teachers in charge of the course.
  • Training Presentations : These presentations take place during in-company training sessions and usually comprise a good amount of content that is resumed into easy-to-take solutions. They are aimed to coach employees over certain topics relevant to their work performance. The 70-20-10 Model is frequently used to address these training situations.

Lecture presentations appeal to the gradual introduction of complex concepts, following a structure set in the course’s syllabus. These presentations often have a similar aesthetic as a group of professors or researchers created to share their knowledge about a topic. Personal experience does tell that course presentations often rely on factual data, adequately documented, and on the theoretical side.

An example of a presentation that lies under this concept is a Syllabus Presentation, used by the teaching team to introduce the subject to new students, evaluation methods, concepts to be learned, and expectations to pass the course.

using a course syllabus presentation to boost your instructional presentation skills

On the other hand, training presentations are slide decks designed to meet an organization’s specific needs in the formal education of their personnel. Commonly known as “continuous education,” plenty of companies invest resources in coaching their employees to achieve higher performance results. These presentations have the trademark of being concise since their idea is to introduce the concepts that shall be applied in practice sessions. 

Ideally, the training presentations are introduced with little text and easy-to-recognize visual cues. Since the idea is to summarize as much as possible, these are visually appealing for the audience. They must be dynamic enough to allow the presenter to convey the message.

presentation skills example of a training presentation

Those key takeaways remind employees when they revisit their learning resources and allow them to ruminate on questions that fellow workers raise. 

To sum up this point, building presentation skills for instructional presentations requires:

  • Ability to put complex concepts into simpler words
  • Patience and a constant learning mindset
  • Voice training to deliver lengthy speeches without being too dense
  • Ability to summarize points and note the key takeaways
  • Empathizing with the audience to understand their challenges in the learning process

skill requirements for instructional presentations

The informative presentations take place in business situations, such as when to present project reports from different departments to the management. Another potential usage of these presentations is in SCRUM or other Agile methodologies, when a sprint is completed, to discuss the advance of the project with the Product Owner.

As they are presentations heavily dependent on data insights, it’s common to see the usage of infographics and charts to express usually dense data in simpler terms and easy to remember. 

a SCRUM process being shown in an informative slide

Informative presentations don’t just fall into the business category. Ph.D. Dissertation and Thesis presentations are topics that belong to the informative presentations category as they condense countless research hours into manageable reports for the academic jury. 

an example of a thesis dissertation template

Since these informational presentations can be perceived as lengthy and data-filled, it is important to learn the following professional presentation skills:

  • Attention to detail
  • Be able to explain complex information in simpler terms
  • Creative thinking
  • Powerful diction
  • Working on pauses and transitions
  • Pacing the presentation, so not too much information is divulged per slide

skill requirements for informational presentations

The leading inspirational platform, TEDx, comes to mind when talking about inspirational presentations. This presentation format has the peculiarity of maximizing the engagement with the audience to divulge a message, and due to that, it has specific requirements any presenter must meet.

This presentation format usually involves a speaker on a stage, either sitting or better standing, in which the presenter engages with the audience with a storytelling format about a life experience, a job done that provided a remarkable improvement for society, etc.

using a quote slide to boost inspirational presentation skills

Empathizing with the audience is the key ingredient for these inspirational presentations. Still, creativity is what shapes the outcome of your performance as people are constantly looking for different experiences – not the same recipe rephrased with personal touches. The human factor is what matters here, way above data and research. What has your experience to offer to others? How can it motivate another human being to pursue a similar path or discover their true calling?

To achieve success in terms of communication skills presentation, these inspirational presentations have the following requirements:

  • Focus on the audience (engage, consider their interests, and make them a part of your story)
  • Putting ego aside
  • Creative communication skills
  • Storytelling skills
  • Body language knowledge to apply the correct gestures to accompany your story
  • Voice training
  • Using powerful words

skills required for inspirational presentations

After discussing the different kinds of presentations we can come across at any stage of our lives, a group of presentation skills is standard in any type of presentation. See below what makes a good presentation and which skills you must count on to succeed as a presenter.

Punctuality

Punctuality is a crucial aspect of giving an effective presentation. Nothing says more about respect for your audience and the organization you represent than delivering the presentation on time . Arriving last minute puts pressure on the tech team behind audiovisuals, as they don’t have enough preparation to test microphones, stage lights, and projector settings, which can lead to a less powerful presentation Even when discussing presentations hosted in small rooms for a reduced audience, testing the equipment becomes essential for an effective presentation.

A solution for this is to arrive at least 30 minutes early. Ideally, one hour is a sweet spot since the AV crew has time to check the gear and requirements for your presentation. Another benefit of this, for example, in inspirational presentations, is measuring the previous presenter’s impact on the audience. This gives insights about how to resonate with the public, and their interest, and how to accommodate your presentation for maximum impact.

Body Language

Our bodies can make emotions transparent for others, even when we are unaware of such a fact. Proper training for body language skills reduces performance anxiety, giving the audience a sense of expertise about the presented topic. 

Give your presentation and the audience the respect they deserve by watching over these potential mistakes:

  • Turning your back to the audience for extended periods : It’s okay to do so when introducing an important piece of information or explaining a graph, but it is considered rude to give your back to the audience constantly.
  • Fidgeting : We are all nervous in the presence of strangers, even more, if we are the center of attention for that moment. Instead of playing with your hair or making weird hand gestures, take a deep breath to center yourself before the presentation and remember that everything you could do to prepare is already done. Trust your instincts and give your best.
  • Intense eye contact : Have you watched a video where the presenter stared at the camera the entire time? That’s the feeling you transmit to spectators through intense eye contact. It’s a practice often used by politicians to persuade.
  • Swearing : This is a no-brainer. Even when you see influencers swearing on camera or in podcasts or live presentations, it is considered an informal and lousy practice for business and academic situations. If you have a habit to break when it comes to this point, find the humor in these situations and replace your swear words with funny alternatives (if the presentation allows for it). 

Voice Tone plays a crucial role in delivering effective presentations and knowing how to give a good presentation. Your voice is a powerful tool for exposing your ideas and feelings . Your voice can articulate the message you are telling, briefing the audience if you feel excited about what you are sharing or, in contrast, if you feel the presentation is a burden you ought to complete.

Remember, passion is a primary ingredient in convincing people. Therefore, transmitting such passion with a vibrant voice may help gather potential business partners’ interest.  

But what if you feel sick prior to the presentation? If, by chance, your throat is sore minutes before setting foot on the stage, try this: when introducing yourself, mention that you are feeling a bit under the weather. This resonates with the audience to pay more attention to your efforts. In case you don’t feel comfortable about that, ask the organizers for a cup of tea, as it will settle your throat and relax your nerves.

Tech Skills

Believe it or not, people still feel challenged by technology these days. Maybe that’s the reason why presentation giants like Tony Robbins opt not to use PowerPoint presentations . The reality is that there are plenty of elements involved in a presentation that can go wrong from the tech side:

  • A PDF not opening
  • Saving your presentation in a too-recent PowerPoint version
  • A computer not booting up
  • Mac laptops and their never-ending compatibility nightmare
  • Not knowing how to change between slides
  • Not knowing how to use a laser pointer
  • Internet not working
  • Audio not working

We can come up with a pretty long list of potential tech pitfalls, and yet more than half of them fall in presenters not being knowledgeable about technology.

If computers aren’t your thing, let the organization know about this beforehand. There is always a crew member available to help presenters switch between slides or configure the presentation for streaming. This takes the pressure off your shoulders, allowing you to concentrate on the content to present. Remember, even Bill Gates can get a BSOD during a presentation .

Presentations, while valuable for conveying information and ideas, can be daunting for many individuals. Here are some common difficulties people encounter when giving presentations:

Public Speaking Anxiety

Glossophobia, the fear of public speaking, affects a significant portion of the population. This anxiety can lead to nervousness, trembling, and forgetfulness during a presentation.

Lack of Confidence

Many presenters struggle with self-doubt, fearing that they may not be knowledgeable or skilled enough to engage their audience effectively.

Content Organization

Organizing information in a coherent and engaging manner can be challenging. Presenters often grapple with how to structure their content to make it easily digestible for the audience. Artificial Intelligence can help us significantly reduce the content arrangement time when you work with tools like our AI Presentation Maker (made for presenters by experts in presentation design). 

Audience Engagement

Keeping the audience’s attention and interest throughout the presentation can be difficult. Distractions, disengaged attendees, or lack of interaction can pose challenges.

Technical Issues

Technology glitches, such as malfunctioning equipment, incompatible file formats, or poor internet connectivity, can disrupt presentations and increase stress.

Time Management

Striking the right balance between providing enough information and staying within time limits is a common challenge. Going over or under the allotted time can affect the effectiveness of the presentation.

Handling Questions and Challenges

Responding to unexpected questions, criticism, or challenges from the audience can be difficult, especially when presenters are unprepared or lack confidence in their subject matter.

Visual Aids and Technology

Creating and effectively using visual aids like slides or multimedia can be a struggle for some presenters. Technical competence is essential in this aspect.

Language and Articulation

Poor language skills or unclear articulation can hinder effective communication. Presenters may worry about stumbling over words or failing to convey their message clearly.

Maintaining appropriate and confident body language can be challenging. Avoiding nervous habits, maintaining eye contact, and using gestures effectively requires practice.

Overcoming Impersonal Delivery

In virtual presentations, maintaining a personal connection with the audience can be difficult. The absence of face-to-face interaction can make it challenging to engage and read the audience.

Cultural and Diversity Awareness

Presenting to diverse audiences requires sensitivity to cultural differences and varying levels of familiarity with the topic.

In this section, we gathered some tips on how to improve presentation skills that can certainly make an impact if applied to your presentation skills. We believe these skills can be cultivated to transform into habits for your work routine.

Tip #1: Build a narrative

One memorable way to guarantee presentation success is by writing a story of all the points you desire to cover. This statement is based on the logic behind storytelling and its power to connect with people .

Don’t waste time memorizing slides or reading your presentation to the audience. It feels unnatural, and any question that diverts from the topic in discussion certainly puts you in jeopardy or, worse, exposes you as a fraud in the eyes of the audience. And before you ask, it is really evident when a presenter has a memorized speech. 

Build and rehearse the presentation as if telling a story to a group of interested people. Lower the language barrier by avoiding complex terms that maybe even you aren’t fully aware of their meaning. Consider the ramifications of that story, what it could lead to, and which are the opportunities to explore. Then, visualize yourself giving the presentation in a natural way.

Applying this technique makes the presentation feel like second nature to you. It broadens the spectrum in which you can show expertise over a topic or even build the basis for new interesting points of view about the project.

Tip #2: Don’t talk for more than 3 minutes per slide

It is a common practice of presenters to bombard the audience with facts and information whilst retaining the same slide on the screen. Why can this happen? It could be because the presenter condensed the talk into very few slides and preferred to talk. The reality is that your spectators won’t retain the information you are giving unless you give visual cues to help that process. 

Opt to prepare more slides and pace your speech to match the topics shown on each slide. Don’t spend more than 3 minutes per slide unless you have to introduce a complex piece of data. Use visual cues to direct the spectators about what you talk about, and summarize the principal concepts discussed at the end of each section.

Tip #3: Practice meditation daily

Anxiety is the number one enemy of professional presenters. It slowly builds without you being aware of your doubts and can hinder your performance in multiple ways: making you feel paralyzed, fidgeting, making you forget language skills or concepts, affecting your health, etc.

Meditation is an ancient practice taken from Buddhist teachings that train your mind to be here in the present. We often see the concepts of meditation and mindfulness as synonyms, whereas you should be aware that meditation is a practice that sets the blocks to reach a state of mindfulness. For presenters, being in the here and now is essential to retain focus, but meditation techniques also teach us to control our breathing and be in touch with our body signals when stress builds up. 

The customary practice of meditation has an impact on imagination and creativity but also helps to build patience – a skill much needed for connecting with your audience in instructional presentations.

Having the proper set of presentation skills can be quite subjective. It goes beyond presentation tips and deepens into how flexible we can be in our ability to communicate ideas.

Different presentations and different audiences shape the outcome of our efforts. Therefore, having a basic understanding of how to connect, raise awareness, and empathize with people can be key ingredients for your career as a presenter. A word of advice: success doesn’t happen overnight. It takes dedication and patience to build communication skills . Don’t condition your work to believe you will be ready “someday”; it’s best to practice and experience failure as part of the learning process.

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Ten simple rules for effective presentation slides

Kristen m. naegle.

Biomedical Engineering and the Center for Public Health Genomics, University of Virginia, Charlottesville, Virginia, United States of America

Introduction

The “presentation slide” is the building block of all academic presentations, whether they are journal clubs, thesis committee meetings, short conference talks, or hour-long seminars. A slide is a single page projected on a screen, usually built on the premise of a title, body, and figures or tables and includes both what is shown and what is spoken about that slide. Multiple slides are strung together to tell the larger story of the presentation. While there have been excellent 10 simple rules on giving entire presentations [ 1 , 2 ], there was an absence in the fine details of how to design a slide for optimal effect—such as the design elements that allow slides to convey meaningful information, to keep the audience engaged and informed, and to deliver the information intended and in the time frame allowed. As all research presentations seek to teach, effective slide design borrows from the same principles as effective teaching, including the consideration of cognitive processing your audience is relying on to organize, process, and retain information. This is written for anyone who needs to prepare slides from any length scale and for most purposes of conveying research to broad audiences. The rules are broken into 3 primary areas. Rules 1 to 5 are about optimizing the scope of each slide. Rules 6 to 8 are about principles around designing elements of the slide. Rules 9 to 10 are about preparing for your presentation, with the slides as the central focus of that preparation.

Rule 1: Include only one idea per slide

Each slide should have one central objective to deliver—the main idea or question [ 3 – 5 ]. Often, this means breaking complex ideas down into manageable pieces (see Fig 1 , where “background” information has been split into 2 key concepts). In another example, if you are presenting a complex computational approach in a large flow diagram, introduce it in smaller units, building it up until you finish with the entire diagram. The progressive buildup of complex information means that audiences are prepared to understand the whole picture, once you have dedicated time to each of the parts. You can accomplish the buildup of components in several ways—for example, using presentation software to cover/uncover information. Personally, I choose to create separate slides for each piece of information content I introduce—where the final slide has the entire diagram, and I use cropping or a cover on duplicated slides that come before to hide what I’m not yet ready to include. I use this method in order to ensure that each slide in my deck truly presents one specific idea (the new content) and the amount of the new information on that slide can be described in 1 minute (Rule 2), but it comes with the trade-off—a change to the format of one of the slides in the series often means changes to all slides.

An external file that holds a picture, illustration, etc.
Object name is pcbi.1009554.g001.jpg

Top left: A background slide that describes the background material on a project from my lab. The slide was created using a PowerPoint Design Template, which had to be modified to increase default text sizes for this figure (i.e., the default text sizes are even worse than shown here). Bottom row: The 2 new slides that break up the content into 2 explicit ideas about the background, using a central graphic. In the first slide, the graphic is an explicit example of the SH2 domain of PI3-kinase interacting with a phosphorylation site (Y754) on the PDGFR to describe the important details of what an SH2 domain and phosphotyrosine ligand are and how they interact. I use that same graphic in the second slide to generalize all binding events and include redundant text to drive home the central message (a lot of possible interactions might occur in the human proteome, more than we can currently measure). Top right highlights which rules were used to move from the original slide to the new slide. Specific changes as highlighted by Rule 7 include increasing contrast by changing the background color, increasing font size, changing to sans serif fonts, and removing all capital text and underlining (using bold to draw attention). PDGFR, platelet-derived growth factor receptor.

Rule 2: Spend only 1 minute per slide

When you present your slide in the talk, it should take 1 minute or less to discuss. This rule is really helpful for planning purposes—a 20-minute presentation should have somewhere around 20 slides. Also, frequently giving your audience new information to feast on helps keep them engaged. During practice, if you find yourself spending more than a minute on a slide, there’s too much for that one slide—it’s time to break up the content into multiple slides or even remove information that is not wholly central to the story you are trying to tell. Reduce, reduce, reduce, until you get to a single message, clearly described, which takes less than 1 minute to present.

Rule 3: Make use of your heading

When each slide conveys only one message, use the heading of that slide to write exactly the message you are trying to deliver. Instead of titling the slide “Results,” try “CTNND1 is central to metastasis” or “False-positive rates are highly sample specific.” Use this landmark signpost to ensure that all the content on that slide is related exactly to the heading and only the heading. Think of the slide heading as the introductory or concluding sentence of a paragraph and the slide content the rest of the paragraph that supports the main point of the paragraph. An audience member should be able to follow along with you in the “paragraph” and come to the same conclusion sentence as your header at the end of the slide.

Rule 4: Include only essential points

While you are speaking, audience members’ eyes and minds will be wandering over your slide. If you have a comment, detail, or figure on a slide, have a plan to explicitly identify and talk about it. If you don’t think it’s important enough to spend time on, then don’t have it on your slide. This is especially important when faculty are present. I often tell students that thesis committee members are like cats: If you put a shiny bauble in front of them, they’ll go after it. Be sure to only put the shiny baubles on slides that you want them to focus on. Putting together a thesis meeting for only faculty is really an exercise in herding cats (if you have cats, you know this is no easy feat). Clear and concise slide design will go a long way in helping you corral those easily distracted faculty members.

Rule 5: Give credit, where credit is due

An exception to Rule 4 is to include proper citations or references to work on your slide. When adding citations, names of other researchers, or other types of credit, use a consistent style and method for adding this information to your slides. Your audience will then be able to easily partition this information from the other content. A common mistake people make is to think “I’ll add that reference later,” but I highly recommend you put the proper reference on the slide at the time you make it, before you forget where it came from. Finally, in certain kinds of presentations, credits can make it clear who did the work. For the faculty members heading labs, it is an effective way to connect your audience with the personnel in the lab who did the work, which is a great career booster for that person. For graduate students, it is an effective way to delineate your contribution to the work, especially in meetings where the goal is to establish your credentials for meeting the rigors of a PhD checkpoint.

Rule 6: Use graphics effectively

As a rule, you should almost never have slides that only contain text. Build your slides around good visualizations. It is a visual presentation after all, and as they say, a picture is worth a thousand words. However, on the flip side, don’t muddy the point of the slide by putting too many complex graphics on a single slide. A multipanel figure that you might include in a manuscript should often be broken into 1 panel per slide (see Rule 1 ). One way to ensure that you use the graphics effectively is to make a point to introduce the figure and its elements to the audience verbally, especially for data figures. For example, you might say the following: “This graph here shows the measured false-positive rate for an experiment and each point is a replicate of the experiment, the graph demonstrates …” If you have put too much on one slide to present in 1 minute (see Rule 2 ), then the complexity or number of the visualizations is too much for just one slide.

Rule 7: Design to avoid cognitive overload

The type of slide elements, the number of them, and how you present them all impact the ability for the audience to intake, organize, and remember the content. For example, a frequent mistake in slide design is to include full sentences, but reading and verbal processing use the same cognitive channels—therefore, an audience member can either read the slide, listen to you, or do some part of both (each poorly), as a result of cognitive overload [ 4 ]. The visual channel is separate, allowing images/videos to be processed with auditory information without cognitive overload [ 6 ] (Rule 6). As presentations are an exercise in listening, and not reading, do what you can to optimize the ability of the audience to listen. Use words sparingly as “guide posts” to you and the audience about major points of the slide. In fact, you can add short text fragments, redundant with the verbal component of the presentation, which has been shown to improve retention [ 7 ] (see Fig 1 for an example of redundant text that avoids cognitive overload). Be careful in the selection of a slide template to minimize accidentally adding elements that the audience must process, but are unimportant. David JP Phillips argues (and effectively demonstrates in his TEDx talk [ 5 ]) that the human brain can easily interpret 6 elements and more than that requires a 500% increase in human cognition load—so keep the total number of elements on the slide to 6 or less. Finally, in addition to the use of short text, white space, and the effective use of graphics/images, you can improve ease of cognitive processing further by considering color choices and font type and size. Here are a few suggestions for improving the experience for your audience, highlighting the importance of these elements for some specific groups:

  • Use high contrast colors and simple backgrounds with low to no color—for persons with dyslexia or visual impairment.
  • Use sans serif fonts and large font sizes (including figure legends), avoid italics, underlining (use bold font instead for emphasis), and all capital letters—for persons with dyslexia or visual impairment [ 8 ].
  • Use color combinations and palettes that can be understood by those with different forms of color blindness [ 9 ]. There are excellent tools available to identify colors to use and ways to simulate your presentation or figures as they might be seen by a person with color blindness (easily found by a web search).
  • In this increasing world of virtual presentation tools, consider practicing your talk with a closed captioning system capture your words. Use this to identify how to improve your speaking pace, volume, and annunciation to improve understanding by all members of your audience, but especially those with a hearing impairment.

Rule 8: Design the slide so that a distracted person gets the main takeaway

It is very difficult to stay focused on a presentation, especially if it is long or if it is part of a longer series of talks at a conference. Audience members may get distracted by an important email, or they may start dreaming of lunch. So, it’s important to look at your slide and ask “If they heard nothing I said, will they understand the key concept of this slide?” The other rules are set up to help with this, including clarity of the single point of the slide (Rule 1), titling it with a major conclusion (Rule 3), and the use of figures (Rule 6) and short text redundant to your verbal description (Rule 7). However, with each slide, step back and ask whether its main conclusion is conveyed, even if someone didn’t hear your accompanying dialog. Importantly, ask if the information on the slide is at the right level of abstraction. For example, do you have too many details about the experiment, which hides the conclusion of the experiment (i.e., breaking Rule 1)? If you are worried about not having enough details, keep a slide at the end of your slide deck (after your conclusions and acknowledgments) with the more detailed information that you can refer to during a question and answer period.

Rule 9: Iteratively improve slide design through practice

Well-designed slides that follow the first 8 rules are intended to help you deliver the message you intend and in the amount of time you intend to deliver it in. The best way to ensure that you nailed slide design for your presentation is to practice, typically a lot. The most important aspects of practicing a new presentation, with an eye toward slide design, are the following 2 key points: (1) practice to ensure that you hit, each time through, the most important points (for example, the text guide posts you left yourself and the title of the slide); and (2) practice to ensure that as you conclude the end of one slide, it leads directly to the next slide. Slide transitions, what you say as you end one slide and begin the next, are important to keeping the flow of the “story.” Practice is when I discover that the order of my presentation is poor or that I left myself too few guideposts to remember what was coming next. Additionally, during practice, the most frequent things I have to improve relate to Rule 2 (the slide takes too long to present, usually because I broke Rule 1, and I’m delivering too much information for one slide), Rule 4 (I have a nonessential detail on the slide), and Rule 5 (I forgot to give a key reference). The very best type of practice is in front of an audience (for example, your lab or peers), where, with fresh perspectives, they can help you identify places for improving slide content, design, and connections across the entirety of your talk.

Rule 10: Design to mitigate the impact of technical disasters

The real presentation almost never goes as we planned in our heads or during our practice. Maybe the speaker before you went over time and now you need to adjust. Maybe the computer the organizer is having you use won’t show your video. Maybe your internet is poor on the day you are giving a virtual presentation at a conference. Technical problems are routinely part of the practice of sharing your work through presentations. Hence, you can design your slides to limit the impact certain kinds of technical disasters create and also prepare alternate approaches. Here are just a few examples of the preparation you can do that will take you a long way toward avoiding a complete fiasco:

  • Save your presentation as a PDF—if the version of Keynote or PowerPoint on a host computer cause issues, you still have a functional copy that has a higher guarantee of compatibility.
  • In using videos, create a backup slide with screen shots of key results. For example, if I have a video of cell migration, I’ll be sure to have a copy of the start and end of the video, in case the video doesn’t play. Even if the video worked, you can pause on this backup slide and take the time to highlight the key results in words if someone could not see or understand the video.
  • Avoid animations, such as figures or text that flash/fly-in/etc. Surveys suggest that no one likes movement in presentations [ 3 , 4 ]. There is likely a cognitive underpinning to the almost universal distaste of pointless animations that relates to the idea proposed by Kosslyn and colleagues that animations are salient perceptual units that captures direct attention [ 4 ]. Although perceptual salience can be used to draw attention to and improve retention of specific points, if you use this approach for unnecessary/unimportant things (like animation of your bullet point text, fly-ins of figures, etc.), then you will distract your audience from the important content. Finally, animations cause additional processing burdens for people with visual impairments [ 10 ] and create opportunities for technical disasters if the software on the host system is not compatible with your planned animation.

Conclusions

These rules are just a start in creating more engaging presentations that increase audience retention of your material. However, there are wonderful resources on continuing on the journey of becoming an amazing public speaker, which includes understanding the psychology and neuroscience behind human perception and learning. For example, as highlighted in Rule 7, David JP Phillips has a wonderful TEDx talk on the subject [ 5 ], and “PowerPoint presentation flaws and failures: A psychological analysis,” by Kosslyn and colleagues is deeply detailed about a number of aspects of human cognition and presentation style [ 4 ]. There are many books on the topic, including the popular “Presentation Zen” by Garr Reynolds [ 11 ]. Finally, although briefly touched on here, the visualization of data is an entire topic of its own that is worth perfecting for both written and oral presentations of work, with fantastic resources like Edward Tufte’s “The Visual Display of Quantitative Information” [ 12 ] or the article “Visualization of Biomedical Data” by O’Donoghue and colleagues [ 13 ].

Acknowledgments

I would like to thank the countless presenters, colleagues, students, and mentors from which I have learned a great deal from on effective presentations. Also, a thank you to the wonderful resources published by organizations on how to increase inclusivity. A special thanks to Dr. Jason Papin and Dr. Michael Guertin on early feedback of this editorial.

Funding Statement

The author received no specific funding for this work.

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  • Communication

20 Basic PowerPoint Guidelines to Design Effective Presentations in 2024 (+Video)

Brenda Barron

No matter what kind of presentation you’re working on, make sure it's engaging and also well designed. Otherwise, you run the risk of dealing with death by PowerPoint and nobody wants to see their presentation flop. 

Rhea Presentation Template

To make sure your presentation is effective , there are a few PowerPoint presentation guidelines you need to follow. In this post, we’ll share those guidelines. We’ll also show you examples of engaging presentation designs so you can save time and make sure your presentation looks polished and professional. 

The Top PowerPoint Guidelines to Design Effective Presentations for 2024 (Video)

Do you want to get started with the best PowerPoint design guidelines quickly? Review the quickstart video:

presentation guidelines

For evern more PowerPoint design guidelines, study the complete tutorial below.

Guidelines for Planning Your PowerPoint Presentation

Before you start with the design part of your presentation, plan your presentation. Here are a few PowerPoint presentation design guidelines to follow when it comes to planning:

1. Decide on the Presentation Goal

Decide on Presentation Goals

First, decide on the presentation goal. Are you sharing an annual report or creating a pitch deck? Is the goal to increase sales or get the higher-ups onboard with a new marketing tactic?

Whatever the case may be, the presentation goal helps you decide what to include in your presentation and how that information should be presented. It'll also help you with all the other steps involved in creating an effective and engaging presentation. 

2. Create an Outline 

With your presentation goal in mind, create an outline for your presentation. You'll save time in the long run. Plus, you'll be sure that your presentation covers everything you need to cover for your idea or data to be understood. 

3. Think About the Slides You Need to Include

The next step is to think about the slides you need to include in your presentation. For example, if you’re creating a pitch deck for potential investors, sharing information about your company on an About or Team slide is a must. 

But if you’re creating an internal presentation to share your sales report, including those slides would be a waste of time. Instead, your presentation should focus on numbers and data as well as individual product or product line performance. 

Sparrow - Creative Agency PowerPoint Presentation

4. Decide on Visuals

Your planning stage should account for visuals that'll help back up your story. This can include photos, icons, charts, infographic elements, graphs, tables, and anything else you need to make your data more visually appealing. Envato Elements is a great source for a wide variety of design assets .

Once you’ve decided on the visuals you want, gather them all in one place so you can easily locate them. Don’t forget that you can create charts and graphs from your Excel data if needed. Be sure to gather those spreadsheets as well. 

5. Establish Your Call to Action

Finally, decide what’s the next step your audience should take once you’re done delivering your presentation. Should they email you or call you to set up an appointment? Do they need to send over information? 

Make sure your last slide includes your call to action along with specific instructions on what to do.

PowerPoint Presentation Design Guidelines

Once you've get your presentation planned out, it’s time to tackle the design part of creating a presentation . When designing your presentation, keep the following guidelines in mind: 

1. Keep the Text to a Minimum

When it comes to your presentation, PowerPoint should assist you in delivering the presentation. It shouldn't be the main source of information. Less is more, so keep the text to a minimum. 

Stick to one main idea per slide and limit yourself to using no more than three bullet points per slide. This will help keep your audience engaged and not zoned out. 

Minimal Presentation PowerPoint Template

2. Use Large Font Sizes

Another thing to keep in mind is that not everybody in your audience will be close to the slides. Make sure to use larger font sizes. Consider using 40 pts for headings and going no smaller than 28 pts for the content text.

3. Make Sure Fonts Are Readable

While we’re on the topic of fonts, avoid using script or decorative fonts. They're hard to read. Stick to sans-serif fonts for body text. To emphasize your headings, use a readable serif font. 

4. Use Color Sparingly

Color can make your presentation more visually appealing. But that doesn’t mean you've got to color every slide differently or use different colors for your fonts. If you’re presenting in a dark room, consider using a dark background for the slide paired with a light color for the text. It'll make it easier for your audience to follow along. 

Avoid using light text on light background or clashing colors. They'll distract your audience. 

5. Enhance the Data With Charts and Graphs

We mentioned earlier you need to decide on the visuals you'll use in your presentation. Using charts and graphs is a great way to make abstract data easier to understand. So, don’t shy away from using them. 

6. Design for Wide Screen Formats

Keep in mind that most projector screens are optimized for widescreen 16:9 ratio. As such, design your presentation following those PowerPoint presentation guidelines. If you design your presentation in 4:3 ratio, your presentation will still work. But some parts of your slides might get cut off or not display properly. 

7. Be Consistent With Style Settings

Another important bit of PowerPoint design guidelines is to keep your design style consistent across all slides. This will reinforce your brand image as well as ensure that the entire presentation is visually appealing.

Batagor PowerPoint Presentation Template

8. Use Animations Sparingly

There's nothing wrong with using subtle animations or slide transitions to keep things interesting. But, avoid animating every single word or slide as this will make your presentation look amateurish and unprofessional. 

9. Proofread Everything

Be sure to proofread each slide to make sure there are no embarrassing typos. If you’re mentioning other associates or colleagues in your presentation, make sure their names are spelled correctly to avoid any awkward moments. Ask another person to go through your presentation and make sure it’s error-free.

10. Consider Using a Template

Akhara Template

Our last guideline for making an effective PowerPoint presentation is to consider using a premade PowerPoint template . A premade template will have a professional design. It'll also have all the slides you'll need: from section break slides, company and team slides to charts, galleries, and more. This will save you a lot of time in the design stage and ensure that your presentation looks polished. 

Presentation Guidelines for Delivering Your PowerPoint

Now that your presentation is designed, the last thing you need to do is deliver it. Here are a few PowerPoint presentation guidelines to follow for delivering your PowerPoint presentation :

1. Do a Practice Run

Before the actual presentation day, do a practice run. This will help you memorize the contents of your presentation, not to mention it'll help you build up the necessary confidence.

presentation guidelines

2. Test the Equipment

Show up early before the presentation and test the equipment. The last thing you want is tech difficulties or malfunctions that'll delay the start of your presentation. 

3. Maintain Eye Contact

Throughout your presentation, maintain eye contact with your audience. This will make them feel like you’re talking to them. Plus, it'll help keep them engaged and interested instead of losing interest. 

4. Ask Questions During Your Presentation

Ask your audience questions during the presentation. Get them involved or ask if they've got any questions that need to be clarified. Getting your audience involved is a great tactic for making your entire presentation feel more engaging. It also allows your audience to feel like they're active participants instead of being bombarded with data.

presentation guidelines

5. Don’t Read the Slides

The last bit of PowerPoint guidance we've got for you is to avoid reading the slides. If you read the slides you’ll not only bore your audience, but you’ll also come off as disinterested in your own presentation. This will make your audience disengage and forget your presentation as soon as it’s over.

Best PowerPoint Presentation Template Examples

Following the basic PowerPoint guidelines outlined above is a great way to ensure your presentation has an engaging design and is easy to follow. But there's no doubt that designing an entire presentation from scratch is a time-consuming task. That’s why using a premade PowerPoint presentation template is a great alternative. 

You can find thousands of beautifully designed PowerPoint templates over on Envato Elements. If you buy design templates on a regular basis, Envato Elements is a logical choice. You get access to unlimited PowerPoint and other design templates for one low monthly price.  

Look at some of our top presentation templates from Envato Elements: 

1. Galaxi PowerPoint Presentation Template

Galaxi PowerPoint Presentation Template

The Galaxi PowerPoint template has a clean and modern design. It’s versatile enough to use for all kinds of presentations and comes with five premade color schemes. The template comes with 30 premade slides based on master slides, image placeholders, and editable shapes. 

2. Buizi PowerPoint Presentation

Buizi PowerPoint Presentation

The Buizi is another minimal presentation template for PowerPoint with a versatile design. This template is a great choice for portfolio presentations and comes with 30 total slides, all based on master slides. You’ll also find custom vector icons and fully editable shapes. 

3. Aiony Creative PowerPoint Template

Aiony Creative PowerPoint Template

If you’re looking for a more creative solution, the Aiony template is a great choice. It’s very photo heavy. This is perfect for any presentation that relies heavily on images and photos. You’ll get a total of 50 slides and drag and drop image placeholders for easy editing. 

4. Agio PowerPoint Presentation Template

Agio PowerPoint Presentation Template

The Agio template is best suited for corporate presentations. It's got an elegant look and feel. Customize colors and fonts to your liking. 

Easily add photos using the image placeholders. You’ll get a total of 630 presentation slides designed in full HD resolution. 

5. Over PowerPoint Presentation Template

Over PowerPoint Presentation Template

The Over PowerPoint presentation template is a multipurpose PowerPoint template. Use it for corporate presentations as well as for pitch decks and webinars. The template comes with 32 slides designed in both standard and HD resolution. 

Envato Elements is a great choice if you need design templates on a regular basis.

Find More PowerPoint Template

And if you want to see more beautiful PowerPoint templates from both Envato Elements, check out the following articles: 

presentation guidelines

Envato Elements: Design Without Limits

Design Without Limits

Envato Elements has a compelling offer.  For a low monthly price, you get access to thousands of unlimited use PowerPoint templates, web templates, stock photos, fonts, and more. 

What’s more, you can download as many templates as you want and customize them to your needs. Sign up for Envato Elements and start downloading PowerPoint templates today.

Design a Stellar Presentation With the Help of PowerPoint Presentation Guidelines

Designing a stellar presentation might seem daunting. But once you’re familiar with and follow the basic PowerPoint guidelines for creating effective PowerPoint presentations, the task becomes easier. 

To save time while you’re designing your presentation, use one of our top PowerPoint presentation templates from Envato Elements. Why not get started today?

Editorial Note: This post has been updated with contributions from Brenda Barron . A video has been added by Nathan Umoh . Brenda and Nathan are freelance instructors for Envato Tuts+. 

Brenda Barron

How to make a great presentation

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A step-by-step guide to captivating PowerPoint presentation design

november 20, 2023

a dark pink colored circle logo with corporate powerpoint girl in the center of it

by Corporate PowerPoint Girl

Do you often find yourself stuck with a lackluster PowerPoint presentation, desperately seeking ways to make it more engaging and visually appealing? If your boss has ever told you to "please fix" a presentation and you didn't know where to start, you're not alone. In this article, we'll walk you through a straightforward method to transform your PowerPoint slides into a visually captivating masterpiece. 

Let's dive right in! 

Clean up your slides 

The first step in this journey to presentation excellence is all about decluttering your slides and elevating their impact. Say goodbye to those uninspiring bullet points that often dominate presentations. Instead, focus on what truly matters – the key call-out numbers. By increasing the font size of these numbers, you ensure they take center stage, immediately drawing your audience's attention. 

To make those numbers pop, consider breaking the text after the numbers into the next line and adding a touch of color. The contrast created by pairing a dark color with a lighter shade, like dark teal and light teal or burnt orange with peach, can work wonders. This simple adjustment makes your data more engaging , enhancing the overall impact of your presentation. 

Add dimension with boxes 

Now, let's introduce an element of depth and organization to your slides. By adding boxes, you'll create a visually pleasing structure that guides your audience through the content. In the "Insert" menu, select "Table" and opt for a one-by-one table. Change the table color to a light gray shade, elongate it, and position it neatly to the left of your text. 

To improve readability and aesthetics, increase the spacing between text phrases. A small adjustment in the before spacing setting (setting it to 48) significantly enhances the visual appeal of your slides. 

Insert circles 

To further enhance the visual appeal and engagement of your slides, let's introduce circles. In the Insert menu, navigate to Shapes and choose the circle. Adjust the circle's height and width to 1.2, ensuring it complements your content seamlessly. Match the circle's shape fill color with the corresponding text color for a harmonious look. 

Avoid using colored outlines for the circles, as they may distract from the overall aesthetic. This simple addition of circles adds an element of visual interest to your presentation, making it more captivating. 

Choose icons 

Now, it's time for a touch of creativity. Selecting icons to complement your text can elevate the clarity and appeal of your slides. In the "Insert" menu, you can search for relevant keywords to find the perfect icon from PowerPoint's extensive library . 

For instance, if your text discusses investment portfolio yield, search for "growth" and choose an upward arrow growth icon. These icons add an extra layer of visual appeal and clarity to your content, making it more engaging and informative. 

Final touches 

To wrap up the transformation process, we come to the final touches that give your presentation a polished, professional finish. Align your icons with their corresponding circles and change the shape fill color to white. This simple adjustment creates a crisp, cohesive look that ties everything together seamlessly. 

In conclusion, by following these steps, you've embarked on a journey to enhance your PowerPoint presentation . These initial steps are just the beginning of your exploration into the world of design elements and styles that can cater to your specific presentation needs. The key to a stunning PowerPoint presentation lies in the details. By following these steps, you can turn a lackluster set of slides into a visually engaging and dynamic presentation that will captivate your audience. So, the next time your boss says, "Please fix," you'll know exactly where to start. Happy presenting! 

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How-To Geek

8 tips to make the best powerpoint presentations.

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6 Ways to Improve Your Microsoft Word Formatting

Mac ram usage high don't worry about it, 7 helpful sites beginner web developers ought to know, quick links, table of contents, start with a goal, less is more, consider your typeface, make bullet points count, limit the use of transitions, skip text where possible, think in color, take a look from the top down, bonus: start with templates.

Slideshows are an intuitive way to share complex ideas with an audience, although they're dull and frustrating when poorly executed. Here are some tips to make your Microsoft PowerPoint presentations sing while avoiding common pitfalls.

define a goal

It all starts with identifying what we're trying to achieve with the presentation. Is it informative, a showcase of data in an easy-to-understand medium? Or is it more of a pitch, something meant to persuade and convince an audience and lead them to a particular outcome?

It's here where the majority of these presentations go wrong with the inability to identify the talking points that best support our goal. Always start with a goal in mind: to entertain, to inform, or to share data in a way that's easy to understand. Use facts, figures, and images to support your conclusion while keeping structure in mind (Where are we now and where are we going?).

I've found that it's helpful to start with the ending. Once I know how to end a presentation, I know how best to get to that point. I start by identifying the takeaway---that one nugget that I want to implant before thanking everyone for their time---and I work in reverse to figure out how best to get there.

Your mileage, of course, may vary. But it's always going to be a good idea to put in the time in the beginning stages so that you aren't reworking large portions of the presentation later. And that starts with a defined goal.

avoid walls of text

A slideshow isn't supposed to include everything. It's an introduction to a topic, one that we can elaborate on with speech. Anything unnecessary is a distraction. It makes the presentation less visually appealing and less interesting, and it makes you look bad as a presenter.

This goes for text as well as images. There's nothing worse, in fact, than a series of slides where the presenter just reads them as they appear. Your audience is capable of reading, and chances are they'll be done with the slide, and browsing Reddit, long before you finish. Avoid putting the literal text on the screen, and your audience will thank you.

Related: How to Burn Your PowerPoint to DVD

use better fonts

Right off the bat, we're just going to come out and say that Papyrus and Comic Sans should be banned from all PowerPoint presentations, permanently. Beyond that, it's worth considering the typeface you're using and what it's saying about you, the presenter, and the presentation itself.

Consider choosing readability over aesthetics, and avoid fancy fonts that could prove to be more of a distraction than anything else. A good presentation needs two fonts: a serif and sans-serif. Use one for the headlines and one for body text, lists, and the like. Keep it simple. Veranda, Helvetica, Arial, and even Times New Roman are safe choices. Stick with the classics and it's hard to botch this one too badly.

use fewer bullets

There reaches a point where bullet points become less of a visual aid and more of a visual examination.

Bullet points should support the speaker, not overwhelm his audience. The best slides have little or no text at all, in fact. As a presenter, it's our job to talk through complex issues, but that doesn't mean that we need to highlight every talking point.

Instead, think about how you can break up large lists into three or four bullet points. Carefully consider whether you need to use more bullet points, or if you can combine multiple topics into a single point instead. And if you can't, remember that there's no one limiting the number of slides you can have in a presentation. It's always possible to break a list of 12 points down into three pages of four points each.

avoid transitions

Animation, when used correctly, is a good idea. It breaks up slow-moving parts of a presentation and adds action to elements that require it. But it should be used judiciously.

Adding a transition that wipes left to right between every slide or that animates each bullet point in a list, for example, starts to grow taxing on those forced to endure the presentation. Viewers get bored quickly, and animations that are meant to highlight specific elements quickly become taxing.

That's not to say that you can't use animations and transitions, just that you need to pick your spots. Aim for no more than a handful of these transitions for each presentation. And use them in spots where they'll add to the demonstration, not detract from it.

use visuals

Sometimes images tell a better story than text can. And as a presenter, your goal is to describe points in detail without making users do a lot of reading. In these cases, a well-designed visual, like a chart, might better convey the information you're trying to share.

The right image adds visual appeal and serves to break up longer, text-heavy sections of the presentation---but only if you're using the right images. A single high-quality image can make all the difference between a success and a dud when you're driving a specific point home.

When considering text, don't think solely in terms of bullet points and paragraphs. Tables, for example, are often unnecessary. Ask yourself whether you could present the same data in a bar or line chart instead.

find a color palette

Color is interesting. It evokes certain feelings and adds visual appeal to your presentation as a whole. Studies show that color also improves interest, comprehension, and retention. It should be a careful consideration, not an afterthought.

You don't have to be a graphic designer to use color well in a presentation. What I do is look for palettes I like, and then find ways to use them in the presentation. There are a number of tools for this, like Adobe Color , Coolors , and ColorHunt , just to name a few. After finding a palette you enjoy, consider how it works with the presentation you're about to give. Pastels, for example, evoke feelings of freedom and light, so they probably aren't the best choice when you're presenting quarterly earnings that missed the mark.

It's also worth mentioning that you don't need to use every color in the palette. Often, you can get by with just two or three, though you should really think through how they all work together and how readable they'll be when layered. A simple rule of thumb here is that contrast is your friend. Dark colors work well on light backgrounds, and light colors work best on dark backgrounds.

change views

Spend some time in the Slide Sorter before you finish your presentation. By clicking the four squares at the bottom left of the presentation, you can take a look at multiple slides at once and consider how each works together. Alternatively, you can click "View" on the ribbon and select "Slide Sorter."

Are you presenting too much text at once? Move an image in. Could a series of slides benefit from a chart or summary before you move on to another point?

It's here that we have the opportunity to view the presentation from beyond the single-slide viewpoint and think in terms of how each slide fits, or if it fits at all. From this view, you can rearrange slides, add additional ones, or delete them entirely if you find that they don't advance the presentation.

The difference between a good presentation and a bad one is really all about preparation and execution. Those that respect the process and plan carefully---not only the presentation as a whole, but each slide within it---are the ones who will succeed.

This brings me to my last (half) point: When in doubt, just buy a template and use it. You can find these all over the web, though Creative Market and GraphicRiver are probably the two most popular marketplaces for this kind of thing. Not all of us are blessed with the skills needed to design and deliver an effective presentation. And while a pre-made PowerPoint template isn't going to make you a better presenter, it will ease the anxiety of creating a visually appealing slide deck.

  • Microsoft Office

PowerPoint 101: The Ultimate Guide for Beginners

Vania Escobar

Are you struggling with PowerPoint? You need a quick design in PowerPoint but don't know where to start? Don't worry, you have nothing to be ashamed of.

In this article, we're going to refresh the most important PowerPoint basics so you can take advantage of this Microsoft software and create high-impact presentations at any time!

Millions of users worldwide use Microsoft 365 services , making PowerPoint the presentation design software with the highest market share. And with good reason! PowerPoint's features stand out for its usability and originality . We can tell you that PowerPoint is pretty intuitive software, and it's a great option to choose when working with presentations on a daily basis. So, are you ready for a quick PowerPoint 101 class?

Let ' s see what you ' re going to learn today with this PowerPoint Guide :

What is PowerPoint?

What are the best uses of powerpoint, powerpoint basics: what are the components of powerpoint workspace, mastering powerpoint: what are the main features of powerpoint, what are powerpoint templates and where to find them, time to practice how to make a presentation in powerpoint.

Presentation desing service - 24Slides

Microsoft PowerPoint is a presentation design software that is part of Microsoft 365 . This software allows you to design presentations by combining text, images, graphics, video, and animation on slides in a simple and intuitive way.

Over time, PowerPoint has evolved and improved its accessibility to users. For this reason, it has been adapted to the main operating systems and modalities:

  • PowerPoint Online

Additionally, you can use Word and Excel in this online version. That way, you'll be able to make real-time changes in the cloud without fearing losing your files. Sounds great, right?

PowerPoint has a versatile range of uses. Here's a list of the different tasks you can complete with this presentation design software:

  • Business presentations or Pitch decks.
  • Marketing, Sales and HR plans.
  • Project briefs and timelines.
  • Inductions to new employees.
  • Seminars and educational classes.
  • Professional portfolio of photos or designs.
  • Presentations of a research summary.
  • Presentations for special occasions.

These are just a few examples of the multiple possibilities this Microsoft software offers. Your imagination is the only limit!

Stay tuned as we continue with this PowerPoint 101 Guide...

PowerPoint 101: The Ultimate Guide for Beginners

In order to deeply understand this presentation design software, you need to recognize its main components. Now it's time to learn about the PowerPoint basics!

A quick note before going any further: when opening PowerPoint, some of the commands in the ribbons will look grayish and won't be highlighted when you hover the mouse over them.

This happens since some commands need to be selected in order to function. For example, if you want to change the color of a text, you first need to select it.

That being said, let's start with this Guide for PowerPoint beginners:

PowerPoint Main Window

The first aspect to learn is PowerPoint Main Window. To facilitate the explanation, we've organized its main elements with numbers from 1 to 10:

components of PowerPoint window

Based on that, the main components of PowerPoint window are the following:

1. Quick Access Toolbar: allows you to customize commands to have them at hand. You only have to select it and go to "More commands."

2. Title Bar: shows you the name of your file and other "Suggested options" like Slide Master View . These options will vary depending on the use you give to the commands.

3. File Tab: you will see the Home Menu (PowerPoint backstage) by selecting it. There, you can create a new presentation, save it, print it, export it, and many other options.

4. The Ribbon: it's where PowerPoint tabs and tools are. These tools can also be called "commands" or “features.”

5. More Button or Down Arrow: these arrows allow you to view more tools or layout options in PowerPoint.

6. Slides Pane: shows your slides in thumbnail size. By right-clicking, you can access additional options for customizing each slide. Perfect for PowerPoint beginners!

7. Slide: PowerPoint's blank canvas and the frame to be seen when presenting the file.

8. Placeholders: they are dotted boxes that will store your content.

9. Status Bar: allows you to view the slide number, grammatical errors, speaker notes, and the comments on your file.

10. Zoom: allows you to enlarge or minimize your PowerPoint workspace. The range goes from 10 to 400%.

PowerPoint Tabs

The PowerPoint tabs are the control desk of your presentation . Since PowerPoint's features are too many, they're organized in tabs.

You can come and go between tabs as you need. Once you click on a tab, it will open its ribbon, and there, you'll be able to see all the tools related to that particular category.

This PowerPoint tutorial for beginners will give you an overview of all PowerPoint tabs . Pay attention to the following list:

  • Transitions Tab
  • Animations Tab
  • Slide Show Tab
  • Recording Tab

1. Home Tab

The Home tab is the most common tab of PowerPoint. This is the tab you'll probably use the most if you're designing a presentation deck from scratch.

Home Tab PowerPoint

It allows you to add new slides and change the text characteristics : font, size, boldness, underlining, alignment, etc. If you've ever used Microsoft Word, these features will be familiar to you.

Also, you will find commands to edit the characteristics of the geometric shapes you insert. This includes: fill color, line color, sharpe effects, among others.

2. Insert Tab

The Insert tab is exactly what its name says it is. In this ribbon, you'll find all the options concerning adding a new element to your PowerPoint presentation .

Insert Tab PowerPoint

You can insert a picture, some geometric shapes, icons, WordArt graphics, among others. We can tell you that this tab is really helpful for PowerPoint beginners!

For example, if you have a lot of data in PowerPoint , you could add a chart or diagram to show your information in a more visual way. Also, you can embed videos or music into PowerPoint really easily.

  • PowerPoint tip for beginners: To be able to write text on your slides, you need a text box. So, if you're designing your presentation from scratch, remember to go first to the Insert tab and add a text box to start writing.

3. Design Tab

If you are one of those people who enjoy choosing the design of a PowerPoint presentation, this tab will be your favorite.

Design Tab PowerPoint

The Design tab offers a wide range of premade designs , allowing you to get more polished slides. Even better, if you explore its ribbon, you can adjust the color palette and change the overall style of your PowerPoint deck.

The PowerPoint interface, as this basic PowerPoint Tutorial, is really intuitive. We believe that you won't have any problem with this tab!

4. Transitions Tab

Using transitions in PowerPoint is a dynamic way to move from one slide to the next during a presentation. This feature is PowerPoint's stamp, so don ' t miss it!

Transitions Tab PowerPoint

Some PowerPoint transitions are really classic, like wiping the old slide to present the new one. Others are somewhat over the top, like the “Vortex” or the “Airplane” effect.

If you click on each kind of transition, you'll see a preview on how it would look when presenting. Really cool, right?

5. Animations Tab

In case you want to add special effects for certain elements in your slides , the Animations tab in PowerPoint will interest you.

Animations Tab PowerPoint

Like the Transitions tab, you will find various animation effects in this ribbon. It's a matter of trying and choosing the best one according to your needs!

6. Slide Show Tab

As its name says, the Slide Show tab is about presenting your slides . We really like that it gives you several options to show up your presentation!

Slide Show Tab PowerPoint

Considering that you're a PowerPoint beginner, you're not likely to use the Slide Show tab very much.

But if you're curious about this command, you must read our article: How to Make a PowerPoint Slideshow that Runs Automatically?

7. Review Tab

The Review tab is not often used by PowerPoint beginners either.

However, if your job is related to writing or if you work at an international company, this tool can be extremely useful!

Review Tab PowerPoint

With this tab, you can check the slide's spelling, translate the text in real-time, and add comments to your slides . This last function can be helpful to give feedback to a colleague.

8. View Tab

This View tab allows you to change the view of your PowerPoint slides and make handouts from them, among other things.

View Tab PowerPoint

As you can see, the majority of its commands are really specific. So you won't have any issues while designing, test and see!

In this section, our favorite command for PowerPoint beginners is Slide Master . Explore more about this tool in our guide!

9. Recording Tab

In the last versions of this design presentation software, PowerPoint added the Recording tab. As its name says, it allows you to record all your presentation slides .

Recording Tab PowerPoint

This ribbon has advanced commands, so the most common action for a PowerPoint beginner is to take a screenshot or record the screen sequentially .

10. Help Tab

Finally, there is the Help tab. If you have any problem or question concerning how to use PowerPoint, you may go here to look for a solution.

In the latest versions, Windows has added a “Show Training” option. You can click this command to practice the PowerPoint basics since it will download training templates.

Help Tab PowerPoint

As a beginner in PowerPoint, you must recognize the objective of each PowerPoint tab to be able to master the software . But, in order to conduct an outstanding presentation deck, you also need to dominate its most important features. Let's see some of them in the next section!

If you feel ready to delve deeper into PowerPoint's tools, this section is for you.

As you may know , 24Slides specializes in creating outstanding presentations for any Design Project . So, we asked one of our experts about her favorite PowerPoint features, and we want to share them all with you!

Carmen Navarrete , Graphic Designer at 24Slides, highlighted the following features that will make your presentations stand out from the crowd:

PowerPoint Feature #1: Crop to Shape

This first PowerPoint feature is simple but effective!

Let's see how to use it:

  • First, choose an image you want to cut and insert it into your workspace.
  • Once inserted, select it with the mouse.
  • Go to the "Picture Format" tab.
  • Press the arrow of the "Crop" button (right side of the screen).
  • Select "Crop to Shape."
  • Choose your favorite shape and customize your PowerPoint presentation!

PowerPoint Feature: Crop to Shape

PowerPoint Feature #2: Merge Shapes

If you don't like any figure enough, you can create one from scratch!

This is possible thanks to the "Merge Shapes" option. Follow these steps to unleash your creativity:

  • First choose an image you want to cut.
  • Check the list of PowerPoint shapes (Insert tab > Shapes).
  • Choose two or three figures you want to merge (they can be the same figure).
  • Select the figures you are going to merge (see the image).
  • Once selected, go to the "Shape Format" tab.
  • Press the "Merge Shapes" option and the type of merge you want (test and choose!).

PowerPoint Feature: Merge Shapes

  • A new figure will appear, and you must fill it with the image from the first step.
  • Stay on the Shape Format tab and go to "Shape Fill" (button in the middle of the ribbon).
  • Select "Picture Fill" and browse for your image.
  • Select the image to fill your new figure, and that's it!

PowerPoint Feature: Merge Shapes

  • PowerPoint tip for beginners: When your merged figure is ready, paste the image to the background of your slide to achieve a better result. This way, you can use your image as a canvas and see if both elements fit well.

PowerPoint Feature #3: Insert Icons

This PowerPoint feature is quite easy to follow for PowerPoint beginners!

Just follow these steps:

  • Go to the Insert tab.
  • Select the "Icons" option.
  • A Microsoft 365 library will open, where you can search for the required icon.
  • Now, you must insert it into your presentation and adapt it to your design.
  • If you have an active Microsoft 365 subscription, you'll have access to a larger number of icons in PowerPoint.

PowerPoint Feature: Insert Icons

  • PowerPoint tip for beginners: If you want to learn more about icons in PowerPoint, read our article on How to Use Icons to Make Amazing PowerPoint Presentations .

PowerPoint Feature #4: Insert SmartArt

PowerPoint's SmartArt is one of the most popular and accessible tools to dominate while learning about PowerPoint basics.

To use it in your slide deck, you must:

  • Select SmartArt.
  • See all SmartArt categories and choose your favorite based on your needs.
  • Add the text you have prepared and adapt it to your presentation.

PowerPoint Feature: Insert SmartArt

We want to give you some ideas to master this SmartArt tool in PowerPoint: you can make timelines , flowcharts , and even a Venn diagram in just a few seconds. Try and see!

PowerPoint Feature #5: Remove Background

If you don't know how to use Photoshop and want to remove the background from an image, in this PowerPoint 101 Guide, we show you how:

  • First choose the image you want to remove the background from.
  • Insert the image in the PowerPoint workspace.
  • Select the image and go to the "Picture Format" tab.
  • Select "Remove Background" (first option on the left).
  • You can keep and remove parts of the image with the first two tools of the ribbon (see image).
  • Keep in mind that all the sections highlighted in purple will be deleted.

PowerPoint Feature: Remove Background of image

  • We recommend zooming in to keep or remove parts of the image with more detail.
  • Once you're done, press the "Keep Changes" button.
  • Finally, adapt the new image to your PowerPoint presentation.

Remove background in PowerPoint

  • PowerPoint tip for beginners: Choose a high-contrast photo or image for best results. In other words, the outline of the person or object you want to cut out must have clear edges and cannot blend with the image's background color.

PowerPoint Feature #6: Add Speaker Notes

The latest PowerPoint feature is a command you can use to prepare your speech before presenting to an audience.

Learning how to add speaker notes in PowerPoint is simple:

  • Select the slide that needs some notes.
  • Usually, there is a footer below the slide, but if not, you will have to activate it.
  • Go to the View tab and select "Notes."
  • The Speaker Notes section will appear, and you can add whatever you want!

PowerPoint Feature: Add Speaker Notes

  • PowerPoint tip for beginners: In case you want to practice your entire presentation and have a lot of notes, go to the View tab and select "Notes Page" (fourth command). You'll be able to see all your Speaker Notes faster!

PowerPoint Feature #7: PowerPoint Translator

If you've ever wondered how to translate your PowerPoint Slides, we'll explain the step by step here:

  • Go to the Review tab.
  • Select the text you want to translate.
  • Press the “Translate” button.
  • A panel will open on the right side of the screen.
  • Choose the language you need and you'll see the translation in real-time.
  • If you press Insert, the text will change to the new translation!

PowerPoint Feature #8: Screen Recording

The process of recording your screen in PowerPoint is straightforward and intuitive. Let's see:

  • Go to the “Record” or “Recording” tab.
  • Press the "Record Slide Show" button or the “From Beginning” button (depending on your PPT version).
  • A new window will open.
  • Select the red record button and start recording!
  • When you're done, select “Export.”
  • By default, the video will be 1080p. If you want to lower the video quality, go to "Customize export."
  • Name the video, save it to a folder and that's it!

As you may have noticed, this software has endless PowerPoint design options for beginners. We encourage you to try and test each functionality!

However, we're clear that PowerPoint has different features, so it can be hard to know where to start. That's why understanding PowerPoint basics is crucial if you truly want to master this software!

Our PowerPoint 101 Guide continues; stay tuned to discover more great stuff about this Microsoft software. Keep reading!

A PowerPoint template is a pre-made design that you can use for your own means, and that will save you a lot of time!

Templates in PowerPoint are a great resource for designing since all the structure is already done, and you only have to update the content . We can tell you they're the perfect resource for PowerPoint beginners!

They can be incredibly specific. For example, there are templates for a SWOT analysis or a complete Marketing report. Otherwise, templates can also be very general, with several slides with a similar design.

If you struggle with the artistic part of designing presentations, downloading PowerPoint templates will be a life changer!

PowerPoint free Templates by 24Slides

How to download PowerPoint templates for free?

If you didn't know, 24Slides has an extensive repository of PowerPoint templates. But how to obtain them? It's really simple:

  • First, create an account on our Free Templates Website with the button “Register” (that way, you can download everything without problems!).
  • Think about the graphics you need and the ideal structure for your presentation deck (you can also change the color palette later!).
  • Download it in PowerPoint format (if you prefer it in Google Slides format, you'll also find this type in our repository).
  • Edit and change everything you need for your PowerPoint presentation!

24Slides Designers specialize in business and corporate PowerPoints, but you'll also find other types of templates on our website: Data templates, Timelines, Roadmaps, Matrixes, Diagrams, and more.

Keep in mind that a well-designed PowerPoint deck helps you communicate stronger messages to your audience . Don't waste this opportunity to make your presentation shine!

Business Templates in PowerPoint

If you want to learn more about how to master PowerPoint, do not miss the last section. We'll show you some PowerPoint basics from the software itself!

A PowerPoint 101 Guide wouldn't be that useful with no examples. So, if you enjoy the step-by-step guides, this section is for you.

Below, we'll show you how to make a simple PowerPoint presentation. But first, here are some tips to be more efficient in the process:

  • Be clear about what type of presentation you're going to create (is it corporate, playful, or more creative?).
  • Make a draft with the most important information you need to add and, thus, generate a good structure in your presentation .
  • Get inspired by examples on the internet , but adapt them to your needs and audience.
  • If you will create a business presentation, keep in mind your brand identity .
  • Make sure your PowerPoint works , you may need to update to the latest version or pay for the subscription.

Step 1: Make a draft to structure your presentation

As we said before, writing a draft or script of your content will be vital to start on the right foot as a PowerPoint beginner.

This advice is so important that we choose it as the first step to learning how to make a PowerPoint presentation. Remember: Planning is key!

draft to structure a presentation in PowerPoint

Regarding the process of planning, we share some good practices:

  • If your presentation will be very long , write down all subtitles and content in a Word document. This will help you organize your ideas and give a correct sequence to your narrative. In addition to avoiding redundancies in the message you want to communicate.
  • If your presentation will use many visual resources , we recommend choosing high-quality images. This will help you have a starting graphic base. Some good free image repositories are Freepick , Unsplash , and Adobe Stock .
  • If your presentation is based on data , have all your results summarized or your most relevant conclusions at hand. The idea of making a PowerPoint presentation is to show your information in the simplest way possible for your audience.

Step 2: Create a new document in PowerPoint

Once you check that all the functions are working fine with the software, please open it and go to the File tab. If you've ever used Word or Excel, you'll probably find this Home Menu familiar.

In short, this is the main page of PowerPoint, where you can create a new presentation or open an older one. Let's see:

how to create a new document in PPT

In order to follow this part of our PowerPoint Tutorial correctly, take into consideration the following points:

  • On the lower side of the screen, you'll find your recently opened PowerPoint files. This option is great for saving some time.
  • If you don't find the presentation you're looking for, click on the “Open” option at the left bar and find older files.
  • Don't forget to save your presentation with a relatable name so you won't lose sight of it!

Step 3: Choose the perfect design for your presentation

With your information ready in a draft, it's time to choose the design of your PowerPoint slide deck. You must imagine that the available design options are endless!

For practical reasons, you have three options regarding the design:

  • Start a design from scratch (very difficult for a PowerPoint beginner).
  • Choose an established PowerPoint design or layout.
  • Download a PowerPoint template and modify some details.

Don't worry if you don't know how to continue! In this PowerPoint 101 class, we're going to explain step by step the second option:

How do you set a default design in PowerPoint?

  • First, go to the Design tab.
  • Open the list of options by clicking on the third arrow.
  • Choose the design you like the most for your PowerPoint presentation.

How do you set a default design in PowerPoint

If you want to explore more PowerPoint designs, there is a way to research online. For that, you only need to:

  • Go to the File tab (first tab, next to the Home tab).
  • Select "More themes" (see image).

More themes in PowerPoint

  • Use the search engine and write the keyword you want (it can be related to your business or it can be a color).
  • Check the list of PowerPoint themes and choose your favorite.
  • Wait a few minutes while it loads and keep designing in PowerPoint!

Themes designs in PowerPoint

How do you change the layout of one slide in PowerPoint?

In this PowerPoint 101 Guide, you will also learn how to configure the layout of each slide.

Keep in mind that to have a high-impact presentation, you must adapt your slides' design to the type of content you'll add. And using layouts is perfect for this purpose.

To change the layout type in PowerPoint, follow these steps:

  • Right-click on the slide you want to change.
  • Select the "Layout" option.
  • You will find more than ten layout models.
  • Choose the one that best suits your content.
  • Repeat these steps for each slide (if you wish or require).

How do you change the layout in PowerPoint

How do you customize your slides in PowerPoint?

The design process in this PowerPoint 101 Guide doesn't stop there.

You also can customize your presentation's color palette , font style, background format , and graphics effects .

Just go to:

  • Design tab > Variants.
  • Select Colors, Fonts, Effects or Background Styles (as you need).
  • If you're inspired and want to create your own background in PowerPoint, select Background Styles > Format Background.
  • Finally, custom your slides as you want!

how to customize a design in PowerPoint

Step 4: Add all your information to your presentation

Now, it's time to add all your information to your slides. If your script is long, take your time to copy each part of it.

In this PowerPoint Tutorial, we're going to show how our design is going so far. We design at your side!

How to design a presentation in PPT

Step 5: Add transitions or animations to your presentation

The stamp of PowerPoint is its transitions and animations! Naturally, our PowerPoint 101 has considered these essential commands.

If you want to add them to your presentation and make your speech more fluid, follow these steps:

  • Go to the tabs section of PowerPoint.
  • Select "Transitions" or "Animations" and try your favorite effects.
  • Remember that if you select Transitions, these will modify the entire slide, while Animations can be added to each element individually.

When choosing one Animation, you can eliminate it if you aren't 100% convinced. You only need to:

  • Select the Animation number that appears on the corner.
  • Press the "Delete" or "Backspace" button on your keyboard.
  • Choose another Animation in PowerPoint if you want!

How to add transitions or animations to PPT

This “PowerPoint for dummies” is full of tips and tricks! So here is one more: Don't overuse transitions or animations in PowerPoint ; they can make your presentation slower and unprofessional . Use this tool in a subtle way!

Step 6: Refine the final details

As always, every final product must be reviewed. Especially if you're learning the PowerPoint fundamentals with us.

We recommend reviewing each slide of your PowerPoint presentation one final time. In this process, you will be able to:

  • Add icons if your presentation requires it.
  • Change any image or illustration if they don't convince you.
  • Change transitions or animations.
  • Customize your presentation's color palette .
  • Proofread your slides' text or add more information.
  • Add speaker notes to your presentation.

How to add speaker notes to PPT

Step 7: Slideshow your presentation

When your presentation is finished, it's essential to know how to make a PowerPoint slideshow. This way, you can see your slides from the exact same perspective your audience will see them.

To slideshow your presentation in PowerPoint, follow these simple steps for PowerPoint beginners:

  • Position yourself on your first slide.
  • Go to the bottom right of the software.
  • Select the "Slide Show" button (see image).
  • Have a look of your presentation by clicking on each slide or pressing the right arrow on your keyboard.
  • To go out from the Slide Show mode, you have to press the ESC key.

How to slideshow in PowerPoint

Now you can present your slides like an expert!

When you master this presentation design software, you'll be able to create amazing things in PowerPoint : infographics, diagrams, charts, pitch decks, business cards, calendars, you name it!

This was our PowerPoint Guide for beginners. We hope that our compilation today will be useful for conducting more professional presentations in the future and, why not, achieve all your goals!

Don't forget to share this PowerPoint 101 Guide with your co-workers or whoever you want!

Presentation design service promotion

Want to boost your beginner PowerPoint skills? Check out this content:

  • How to Work with Multiple Images in PowerPoint
  • How to Add a Timer to Your Powerpoint Presentations
  • PowerPoint Charts, Graphs, & Tables Made Easy | Tips & Tricks
  • How To Use PowerPoint Design Ideas - All Questions Answered!
  • 36 Fun Icebreakers for Your Next Presentation
  • The Cost of PowerPoint Presentations: Discover the hidden expenses you might overlook!

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What are the main difficulties when giving presentations?

How to create an effective presentation, after that, how do i give a memorable presentation, how to connect with the audience when presenting.

If you’ve ever heard someone give a powerful presentation, you probably remember how it made you feel. Much like a composer, a good speaker knows precisely when each note should strike to captivate their audience’s attention and leave them with a lasting impression.

No one becomes a great public speaker or presenter without practice. And almost everyone can recall a time one of their presentations went badly — that’s a painful part of the learning process.

Whether you’re working within a small creative team or a large organization, public speaking and presentation skills are vital to communicating your ideas. Knowing how to present your vision can help you pitch concepts to clients, present ideas to your team, and develop the confidence to participate in team meetings.

If you have an upcoming presentation on the horizon and feel nervous, that’s normal. Around 15-30% of the general population experience a fear of public speaking . And, unfortunately, social anxiety is on the rise, with a 12% increase in adults over the last 20 years . 

Learning how to give a good presentation can dismantle your fears and break down these barriers, ensuring you’re ready to confidently share your point of view. 

It’s the week before your presentation, and you’re already feeling nervous . Maybe there’ll be an important mentor in the room you need to impress, or you’re looking for an opportunity to show your boss your value. Regardless of your countless past presentations, you still feel nervous. 

Sharing your vision and ideas with any sized group is intimidating. You’re likely worrying about how you’ll perform as a presenter and whether the audience will be interested in what you offer. But nerves aren’t inherently negative — you can actually use this feeling to fuel your preparation.

businesswoman-speaking-from-a-podium-to-an-audience-in-a-conference-room-how-to-give-a-good-presentation

It’s helpful to identify where your worries are coming from and address your fears. Here are some common concerns when preparing for an upcoming presentation:

Fear of public speaking: When you share your ideas in front of a group, you’re placing yourself in a vulnerable position to be critiqued on your knowledge and communication skills . Maybe you feel confident in your content, but when you think about standing in front of an audience, you feel anxious and your mind goes blank.

It’s also not uncommon to have physical symptoms when presenting . Some people experience nausea and dizziness as the brain releases adrenaline to cope with the potentially stressful situation . Remember to take deep breaths to recenter yourself and be patient, even if you make a mistake.

Losing the audience’s attention: As a presenter, your main focus is to keep your audience engaged. They should feel like they’re learning valuable information or following a story that will improve them in life or business.

Highlight the most exciting pieces of knowledge and ensure you emphasize those points in your presentation. If you feel passionate about your content, it’s more likely that your audience will experience this excitement for themselves and become invested in what you have to say.

Not knowing what content to place on presentation slides: Overloading presentation slides is a fast way to lose your audience’s attention. Your slides should contain only the main talking points and limited text to ensure your audience focuses on what you have to say rather than becoming distracted by the content on your slides.

Discomfort incorporating nonverbal communication: It’s natural to feel stiff and frozen when you’re nervous. But maintaining effective body language helps your audience stay focused on you as you speak and encourages you to relax.

If you struggle to incorporate body language into your presentations, try starting small by making hand gestures toward your slides. If you’re working with a large audience, use different parts of the stage to ensure everyone feels included. 

Each presenter has their own personal brand and style. Some may use humor to break the ice, while others might appeal to the audience’s emotional side through inspiring storytelling. 

Watching online presentations, such as TED talks, is an excellent way to expose yourself to various presentation styles and develop your own. While observing others, you can note how they carry themselves on stage and learn new ways to keep your audience engaged.

Once you’ve addressed what’s causing your fears, it’s time to prepare for a great presentation. Use your past experience as inspiration and aim to outshine your former self by learning from your mistakes and employing new techniques. Here are five presentation tips to help you create a strong presentation and wow your audience:

1. Keep it simple

Simple means something different to everyone.

Before creating your presentation, take note of your intended audience and their knowledge level of your subject. You’ll want your content to be easy for your intended audience to follow.

Say you’re giving a presentation on improving your company’s operational structure. Entry-level workers will likely need a more straightforward overview of the content than C-suite leaders, who have significantly more experience. 

Ask yourself what you want your audience to take away from your presentation and emphasize those important points. Doing this ensures they remember the most vital information rather than less important supporting ideas. Try organizing these concepts into bullet points so viewers can quickly identify critical takeaways.

2. Create a compelling structure

Put yourself in your audience member’s shoes and determine the most compelling way to organize your information. Your presentation should be articulate , cohesive, and logical, and you must be sure to include all necessary supporting evidence to strengthen your main points.

If you give away all of your answers too quickly, your audience could lose interest. And if there isn’t enough supporting information, they could hit a roadblock of confusion. Try developing a compelling story that leads your audience through your thought processes so they can experience the ups and downs alongside you. 

By structuring your presentation to lead up to a final conclusion, you’re more likely to keep listeners’ attention. Once you’ve reached that conclusion, you can offer a Q&A period to put any of their questions or concerns to rest. 

3. Use visual aids

Appealing to various learning styles is a great way to keep everyone on the same page and ensure they absorb your content. Visual aids are necessary for visual learners and make it easier for people to picture your ideas.

Aim to incorporate a mixture of photos, videos, and props to engage your audience and convey your key points. For instance, if you’re giving a presentation on anthropology subject matter, you could show your audience an artifact to help them understand how exciting a discovery must have been. 

If your presentation is long, including a video for your audience to watch is an excellent way to give yourself a break and create new jumping-off points for your speech.

4. Be aware of design techniques and trends

Thanks to cutting-edge technology and tools, you have numerous platforms at your disposal to create a good presentation. But keep in mind that although color, images, and graphics liven things up, they can cause distraction when misused.

  Here are a few standard pointers for incorporating visuals on your slides: 

  • Don’t place blocks of small text on a single slide
  • Use a minimalistic background instead of a busy one
  • Ensure text stands out against the background color
  • Only use high-resolution photos
  • Maintain a consistent font style and size throughout the presentation
  • Don’t overuse transitions and effects

5. Try the 10-20-30 rule

Guy Kawasaki, a prominent venture capitalist and one of the original marketing specialists for Apple, said that the best slideshow presentations are less than 10 slides , last at most 20 minutes, and use a font size of 30. Following this strategy can help you condense your information, eliminate unnecessary ideas, and maintain your audience’s focus more efficiently.

Once you’re confident in creating a memorable presentation, it’s time to learn how to give one. Here are some valuable tips for keeping your audience invested during your talk: 

Tip #1: Tell stories

Sharing an anecdote from your life can improve your credibility and increase your relatability. And when an audience relates to you, they’re more likely to feel connected to who you are as a person and encouraged to give you their full attention, as they would want others to do the same.

Gill Hicks utilized this strategy well when she shared her powerful story, “ I survived a terrorist attack. Here’s what I learned .” In her harrowing tale, Hicks highlights the importance of compassion, unconditional love , and helping those in need.

If you feel uncomfortable sharing personal stories, that’s okay. You can use examples from famous individuals or create a fictional account to demonstrate your ideas.

Tip #2: Make eye contact with the audience

Maintaining eye contact is less intimidating than it sounds. In fact, you don’t have to look your audience members directly in their eyes — you can focus on their foreheads or noses if that’s easier.

Try making eye contact with as many people as possible for 3–5 seconds each. This timing ensures you don’t look away too quickly, making the audience member feel unimportant, or linger too long, making them feel uncomfortable.

If you’re presenting to a large group, direct your focus to each part of the room to ensure no section of the audience feels ignored. 

Group-of-a-business-people-having-meeting-in-a-conference-room-how-to-give-a-good-presentation

Tip #3: Work on your stage presence

Although your tone and words are the most impactful part of your presentation, recall that body language keeps your audience engaged. Use these tips to master a professional stage presence:

  • Speak with open arms and avoid crossing them
  • Keep a reasonable pace and try not to stand still
  • Use hand gestures to highlight important information

Tip #4: Start strong

Like watching a movie trailer, the first seconds of your talk are critical for capturing your audience’s attention. How you start your speech sets the tone for the rest of your presentation and tells your audience whether or not they should pay attention. Here are some ways to start your presentation to leave a lasting impression:

  • Use a quote from a well-known and likable influential person 
  • Ask a rhetorical question to create intrigue
  • Start with an anecdote to add context to your talk 
  • Spark your audience’s curiosity by involving them in an interactive problem-solving puzzle or riddle

Tip #5: Show your passion

Don’t be afraid of being too enthusiastic. Everyone appreciates a speaker who’s genuinely excited about their field of expertise. 

In “ Grit: The Power of Passion and Perseverance ,” Angela Lee Duckworth discusses the importance of passion in research and delivery. She delivers her presentation excitedly to show the audience how excitement piques interest. 

Tip #6: Plan your delivery

How you decide to deliver your speech will shape your presentation. Will you be preparing a PowerPoint presentation and using a teleprompter? Or are you working within the constraints of the digital world and presenting over Zoom?

The best presentations are conducted by speakers who know their stuff and memorize their content. However, if you find this challenging, try creating notes to use as a safety net in case you lose track.

If you’re presenting online, you can keep notes beside your computer for each slide, highlighting your key points. This ensures you include all the necessary information and follow a logical order.

Woman-presenting-charts-and-data-to-work-team-how-to-give-a-good-presentation

Tip #7: Practice

Practice doesn’t make perfect — it makes progress. There’s no way of preparing for unforeseen circumstances, but thorough practice means you’ve done everything you can to succeed.

Rehearse your speech in front of a mirror or to a trusted friend or family member. Take any feedback and use it as an opportunity to fine-tune your speech. But remember: who you practice your presentation in front of may differ from your intended audience. Consider their opinions through the lens of them occupying this different position.

Tip #8: Read the room

Whether you’re a keynote speaker at an event or presenting to a small group of clients, knowing how to read the room is vital for keeping your audience happy. Stay flexible and be willing to move on from topics quickly if your listeners are uninterested or displeased with a particular part of your speech.

Tip #9: Breathe

Try taking deep breaths before your presentation to calm your nerves. If you feel rushed, you’re more likely to feel nervous and stumble on your words.

The most important thing to consider when presenting is your audience’s feelings. When you approach your next presentation calmly, you’ll put your audience at ease and encourage them to feel comfortable in your presence.

Tip #10: Provide a call-to-action

When you end your presentation, your audience should feel compelled to take a specific action, whether that’s changing their habits or contacting you for your services.

If you’re presenting to clients, create a handout with key points and contact information so they can get in touch. You should provide your LinkedIn information, email address, and phone number so they have a variety of ways to reach you. 

There’s no one-size-fits-all template for an effective presentation, as your unique audience and subject matter play a role in shaping your speech. As a general rule, though, you should aim to connect with your audience through passion and excitement. Use strong eye contact and body language. Capture their interest through storytelling and their trust through relatability.

Learning how to give a good presentation can feel overwhelming — but remember, practice makes progress. Rehearse your presentation for someone you trust, collect their feedback , and revise. Practicing your presentation skills is helpful for any job, and every challenge is a chance to grow.

Enhance your presentation skills

Discover coaching that transforms your public speaking and boosts your confidence in presenting.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

6 presentation skills and how to improve them

Tell a story they can't ignore these 10 tips will teach you how, how to make a presentation interactive and exciting, 3 stand-out professional bio examples to inspire your own, reading the room gives you an edge — no matter who you're talking to, how to write a speech that your audience remembers, writing an elevator pitch about yourself: a how-to plus tips, 18 effective strategies to improve your communication skills, your guide to what storytelling is and how to be a good storyteller, the 11 tips that will improve your public speaking skills, 30 presentation feedback examples, fear of public speaking overcome it with these 7 tips, how to not be nervous for a presentation — 13 tips that work (really), how the minto pyramid principle can enhance your communication skills, 8 clever hooks for presentations (with tips), stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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The Presenter's Guide to Nailing Your Next PowerPoint

Lindsay Kolowich Cox

Updated: July 27, 2022

Published: February 11, 2021

Have a presentation coming up that involves PowerPoint slides? Creating the content and design for a new presentation can be a daunting task.

presentation guidelines

Between outlining, deciding on a design, filling it out, and finalizing the details, it's not uncommon for a few questions to pop up.

Where's the best place to start? Are some steps better to take before others? How can you make sure you aren't missing anything? And how on earth do you master those essential -- yet slightly technical -- design tricks that can take a presentation from good to great?

→ Free Download: 10 PowerPoint Presentation Templates [Access Now]

We're here to make the process a little easier for you. We've talked to some of the best presenters at HubSpot and have included their tips throughout this blog.

With the following tips in your arsenal, you'll be able to navigate PowerPoint much more fluidly and give a standout presentation that'll leave your audience wanting more.

How to Structure a Powerpoint Presentation

1. decide on a working title and the main takeaways..

Beyond picking a topic, your first step should be coming up with a working title for your presentation. A working title is more specific than a topic: Think "How the Right Nutrition Can Strengthen Your Kids' Bones" instead of "Raising Healthy Kids." Keep in mind that a compelling presentation title is much like a compelling blog post title : short, accurate, and valuable.

Once you've got your working title, make a list of the main takeaways of your presentation to begin to give it some structure. This'll help you stay focused when writing your outline and elaborating on those sections.

Aja Frost, the Head of English SEO at HubSpot, says, "I try to structure my presentations around a story. Not only does this make the presentation more memorable and engaging, it's also easier to figure out which information is relevant."

To do this, Frost says to pick a protagonist. She adds, "It might be your team, your audience, your customer.... Then, identify the rising action, problem, climax, and falling action. It's just like grade school. This structure works whether you're talking about an accomplishment, a challenge, a big question—anything, really."

2. Create a short text outline with your audience in mind.

Once you have your main takeaways and your story in mind, it's time to begin outlining the content of your presentation in more detail, while keeping your specific audience in mind. A presentation on any topic should sound different if you're speaking to an audience of college students versus an audience of investors, for example. The tone, words, design, and delivery of your presentation should all cater to your specific audience for maximum impact.

Ask yourself: What do your audience members already know? What new information can you teach them? What are they expecting from your presentation? What's going to be interesting to them? What will keep them focused and engaged? Then, make choices during every stage of the presentation process accordingly.

Justin Champion, a content professor at HubSpot, says, "Before diving into a presentation, I create an outline of how it'll flow. I do this by creating an intro (what they're going to learn), the body (what they're learning), and finish with a conclusion (recap what they just learned) I use bullet point slide a lot for talking points I can expand on. Pro tip: use animations to guide the story. For example, instead of showing all the bullets at once, click through to each via animation."

3. Formulate your content as a narrative, if possible.

This may not apply for more formal presentation that have rigid structures (like performance reports), but for presentations that have more flexibility, presenting your content as a narrative can be much more compelling.

Stories appeal to people's emotional side in ways that information, facts, and figures can't. They help you relate to your audience -- and in turn, they'll make you and your message far more interesting to your audience. They also help make complicated concepts more easily understandable to your audience, who may not share the same experience level or work in the same industry.

Kyle Jepson, a senior professor at HubSpot, says, "Since I’m an educator, I always structure my presentations around the learning outcomes I want to achieve. If there are three things I want my listeners to understand at the end of the presentation, I’ll have three sections. Whenever possible, I put some sort of interactive element at the end of each section to assess their understanding. In a virtual event, this might be a poll or a question for people to respond to in the chat. In an in-person setting, workshop activities or small-group discussions work well."

4. Collect data and examples.

While sweeping statements can help you set the stage, supporting those statements with evidence will make your argument more interesting and credible. Data and examples give your argument content, and people will understand what you're saying much better.

But don't just slap random stats on your slides and expect to "wow" your audience. Be sure your data comes from a reputable source and that you're presenting it in a way that's easy to understand, like through accurate charts and graphs.

Finally, don't overwhelm your audience with too much data. According to psychologist George Miller , we can only remember approximately five to nine bits of information in our short-term memory at any given time. Keep that in mind as you collect your evidence.

5. Engage with your audience.

During a presentation, it's important to connect with your audience. But how can you do that when you're just talking at them?

Anni Kim, an INBOUND professor at HubSpot, says, "Staying engaged during a virtual presentation is tough, so provide plenty of opportunities for participation. You should add a slide at the beginning that points out how people can take advantage of the chat and ask questions throughout the presentation."

Once you've set the expectations, keep up on the chat and answer questions as they arise.

Now that you have a structure in mind, you'll start to write the content. Below, we'll give tips for how to start and end your presentation.

How to Start a Powerpoint Presentation

1. start with a story..

Not to be repetitive, but storytelling is one of the best ways to capture your audience's attention in general. Presentations are no different. Starting with a hook is a great way to get your audience invested in your content.

Champion says, "The best way to start a presentation is with an interesting story that connects to the content. A great way to keep you audience engaged is to make the content interesting."

2. Be yourself.

On the other hand, while you want to tell a story, you also want your audience to connect with you as the presenter.

Jepson says, "During the introduction, I think one of the most important things to do is to set expectations for your style as a presenter. You don't always need to start with a joke or a story. Start out by being you, and then keep being you for as long as you’re on stage."

3. Include surprising or unusual information at the beginning.

While you'll most likely use a standard approach with session title, presenter's bio, and an agenda, you don't want your audience to get bored.

Jepson adds "I think the standard approach (session title, presenter’s bio, agenda) is pretty effective except that it’s usually super boring. I try to include the standard information but sprinkle in things that are surprising or unusual."

Some examples include:

  • Adding a photo of your family on the About Me slide. "A lot of presenters put a picture of themselves on their About Me slide. But I think that’s silly because I’m standing right there," Jepson says. "If people don’t know what I look like, they will by the end of the presentation! So I’ve started putting a picture of my wife and kids on that slide and saying something sweet or silly about that."
  • Asking people to use their phones. "A lot of in-person presentations start with a request to silence cell phones," Jepson comments. "Sometimes I’ll do the opposite and say something like, 'Before we get started, I want you all to pull out your phones. You probably think I’m going to ask you to silence them. But I’m not. I’m here from HubSpot, and I’m here to help you however I can. So if there’s anyone from your team who might have questions or need help from a HubSpotter, I want you to send them a message and tell them to send their questions to you before we get to the Q&A section of presentation. To give you time to do this, I’m going to send a text to my wife to let her know I made it here safely.' And then I’ll literally pull out my phone and send a text message on stage."

Now that you've structured your post and have ironed out the details of your introduction, it's time to work on the end of the presentation.

How to End a Powerpoint Presentation

1. recap what the audience has learned..

First and foremost, the end of your presentation should tie everything together.

Champion adds, "Recap what they just learned, explain next steps based on learnings, and offer any associated resources to continue learning."

This will help people remember the content and give them resources to learn more or reach out if they have questions.

2. Q&A.

Another great way to end a presentation is with a Q&A.

Jepson remarks, "I always end with Q&A. The only tricky thing about that is knowing how to cut it off if you’re getting more questions than you have time to answer or if you aren’t getting any questions at all. In both of those situations, I do essentially the same: I cut it off and tell people to come talk to me individually."

For in-person meetings, Jepson will tell the audience to come find him after the presentation to ask more questions. However, for virtual meetings, he'll let people know how to reach him, whether that's via LinkedIn or email.

3. Call to action.

Calls to action are an important component of any piece of content and presentations are no different. What do you want your audience to do with this information?

In your recap, include actionable ways for your audience to incorporate your information into their day-to-day (if applicable). You can also let people know to reach out to you with questions so they know the next steps in case they want to discuss the presentation further.

Now that you have an idea of what you're going to be talking about and how you'll be laying it out, it's time to open up a new PowerPoint presentation and apply those basic design elements.

Outlining Your PowerPoint Design

1. pick a color scheme..

Before you begin translating your text outline into PowerPoint, you'll want to start by adding some very basic design elements to your PowerPoint slides. First, choose a color scheme -- one that has enough contrast between colors to make colors stand out. Whether you decide to use two, three, or four different colors in your presentation is up to you, but certain color combinations go together better than others. Read the sections on creating color schemes in this blog post to figure out a good color combination.

Color scheme examples.

Image Source

2. Design your slide backgrounds.

In PowerPoint, less is more. You don’t ever want to let the design distract from your message. But at the same time, you want to get more creative than a plain, white background -- even if you're going for a very simple design.

The three main ways to add a background design to a PowerPoint presentation are: 1) to use a predesigned template from PowerPoint; 2) to create a custom background using a solid color; or 3) to create a custom background using an image. Here's how to do each of those things.

(We also have a few general PowerPoint templates available for download here , which come with a series of videos to teach you some basic PowerPoint creation tips.)

How to Browse Predesigned Templates in PowerPoint

PowerPoint comes with a series of predesigned templates to choose from.

To browse these templates on a Mac: Click on the slide or slides you want to add the background to. Then, click the "Themes" tab at the top of the screen.

PowerPoint themes.

You can either scroll through your options up there, or you can access the themes gallery in a bigger window by hovering your mouse over the theme previews and clicking the dropdown arrow that appears below them.

Right-click the background style that you want. To apply the background style to the selected slides, click "Apply to Selected Slides." To apply the background style to all of the slides in your presentation, click "Apply to All Slides."

To browse these templates on a PC: Click on the slide or slides you want to add the background to. Then, click the "Design" tab at the top of the screen. In the "Background" group, click the arrow next to "Background Styles" to open up the theme gallery.

PC PowerPoint themes.

Pro Tip: You can also apply any PowerPoint template you already have as a theme, even if it doesn't show up in the theme gallery. To do that, click the "Browse Themes" option you'll find at the bottom of the dropdown themes gallery, and navigate to wherever the given presentation, template, or theme is located on your computer. Then, click "Apply."

How to Create a Custom Background Using a Solid Color

Want your slide background to be a simple, solid color? The steps to do this are almost identical on a Mac and a PC.

Simply right-click the slide(s) you want to add a background color to, then click "Format Background." In the window that appears, click "Fill" and then "Solid." Notice you can also adjust the gradient or make the background a pattern. Click "Apply" at the bottom to apply the changes.

PowerPoint formatting background.

How to Create a Custom Background Using an Image

Sometimes, making the slide background a high-definition image can really make that slide pop. It also encourages you to cut down on text so that only a few keywords complement the image. PowerPoint makes it easy to create a custom background using an image you own.

PowerPoint with an image as the background.

First, choose your image. Size matters here: Be sure it's high resolution so that it can fill your slide without becoming blurry or distorted. Here are the 17 best free stock photo sites to help you find some large, great quality images.

To create a custom background using an image on a Mac: Click the slide that you want to add a background picture to. To select multiple slides, click a slide and then press and hold CTRL while you click the other slides.

Next, click the "Themes" tab at the top of your screen. In the "Theme Options" group, click "Background," then "Format Background."

PowerPoint formatting background.

In the window that appears, click "Fill," then "Picture or Texture." To insert a picture from a file, click "Choose Picture..." and then locate and double-click the picture you want to insert. If you want to use this picture as a background for just the slides you selected, click "Apply." If you want to use the picture as a background for all the slides in your presentation, click "Apply to All."

To create a custom background using an image on a PC: Click the slide that you want to add a background picture to. To select multiple slides, click a slide and then press and hold CTRL while you click the other slides.

Next, click the "Design" tab at the top of your screen. In the "Background" group, click "Background Styles," then "Format Background."

In the window that appears, click "Fill," then "Picture or texture fill." To insert a picture from a file, click "File" and then locate and double-click the picture you want to insert. If you want to use this picture as a background for just the slides you selected, click "Close." If you want to use the picture as a background for all the slides in your presentation, click "Apply to All."

Filling In the Content

1. fill in the text on your slides using concise language..

Your slides are there to support your speech, not replace it. If your slides contain too much information -- like full sentences or (gasp) paragraphs -- then your audience members won't be able to help but read the slides instead of listening to you. Plus ... that's boring. Instead, use slides to enhance keywords and show visuals while you stand up there and do the real work: telling a story and describing your data.

When it comes to your slide text, focus on the main phrases of a bullet point, and cover details verbally. We recommend using up to three bullet points per slide and making any text as simple and concise as possible. A good rule of thumb is this: If you're using more than two lines per slide or per idea, then you've used too much text. Depending on the type of presentation, two lines might even be a little text-heavy.

Are you planning on sending your slides to your audience afterward? If you're concerned about putting enough information on the slides for people to understand your presentation when they go back to it later, you can always add little details into the slide notes in PowerPoint. You can find the Notes pane at the bottom of your PowerPoint screen, right below your slides. Click and drag the edge of the pane to make it larger or smaller.

PowerPoint slides with notes.

2. Brainstorm your final title with someone else.

Once all your content is there, you're ready to finalize your title. First, refine your working title as best you can on your own. Is it compelling and interesting enough to engage your audience from the very start? Does it accurately reflect your presentation?

Next -- and this is important -- connect with someone else to brainstorm the final title together. Read this blog post for a helpful walkthrough on writing a great title and title brainstorming with others.

Filling In Your PowerPoint Design

1. choose a font that's easy to read..

Choose either one font to use throughout your presentation, or two (one for your headers and one for your body text) that contrast each other well. Here's a list of 35 beautiful fonts you can download for free to get you started.

If you decide on two fonts, your header font should be bold and eye-catching, and your body text font should be simple and easy to read. (For more guidance on what fonts work best together, take a look at this visual guide .)

2. Embed your font files.

Fonts changing from one computer to another is one of the most common problems PowerPoint presenters have -- and it can really mess up your presentation and flow. What's actually happening in this case is not that the fonts are changing; it's that the presentation computer just doesn’t have the same font files installed .

If you’re using a PC and presenting on a PC, then there is a smooth workaround for this issue. When you involve Mac systems, the solution is a bit rougher.

On a PC: When you save your PowerPoint file, click "Save As" and then "Save Options." Then, select the "Embed TrueType fonts" check box and press "OK." Now, your presentation will keep the font file and your fonts will not change when you move computers (unless you give your presentation on a Mac).

On a Mac: In PowerPoint for Mac, there's no option to embed fonts within the presentation. So unless you use ubiquitous typefaces like Arial or Tahoma, your PowerPoint is likely going to encounter font changes on different computers. The best way to avoid this is to save the final version of your presentation slides as JPEGs, and then insert those JPEGs onto your PowerPoint slides. In other words, make each slide a JPEG picture of your slide. (Note that the file size of your PowerPoint will increase if your presentation includes a lot of JPEGs.)

Mac users can easily drag and drop the JPEGs into PowerPoint. If you don't use actions in your presentation, then this option works especially well.

If you want your presentation to appear "animated," then you'll need to do a little tinkering. All you need to do is save JPEGs of each "frame" of the animation. Then, in your final presentation, you'll just display those JPEGs in the order you'd like the animation to appear. While you'll technically have several new slides in place of one original one, your audience won't know the difference.

If you're a Mac user and want to use this option, then be sure to add this to your checklist as the final step.

3. Adjust the font sizes.

Once you've chosen your font, you can start playing around with font size. Carefully choose the font sizes for headers and text, and consistently use the same font face and sizes on all your slides to keep things clean and legible. Be sure your font is big enough so even the audience members in the way back of the room can read them.

4. Adjust line and character spacing.

The biggest PowerPoint no-no is using too much text on a slide. The most effective slides use text sparingly and present it in a way that's easy to read. One trick to make text more legible without changing the font size or layout is to increase or decrease the space between each line and each letter.

To adjust line spacing:

Select the text you'd like to adjust. On the "Home" tab, in the "Paragraph" group, click "Line Spacing" and choose "Line Spacing Options." In the Paragraph dialog box's "Spacing" section, click the "Line Spacing" dropdown list and choose "Exactly." In the "At" text box, adjust the value accordingly. Click "OK" to save your changes.

PowerPoint line spacing.

To adjust character spacing:

Select the text you want to change. Then, on the "Home" tab, find and click the "Font" button." Choose "Character Spacing Options" from the dropdown menu. Adjust spacing as needed.

PowerPoint character spacing.

5. Add images.

Great visual cues can have a huge impact on how well your audience understands your message. Using gorgeous images in a slide presentation is the perfect way to keep things interesting.

It's important, though, that you don't use images to decorate. This is a very common mistake. Remember: Images are meant to reinforce or complement your message, but they can be distracting. Focus on finding high resolution images so that they look good when expanded without becoming blurry or distorted.

If you don't have your own images to use, check out our roundup of the 17 best free stock photo sites .

Pro Tip: If you're finding that the background of an image is distracting, you can actually remove it before putting it into your presentation directly inside PowerPoint -- no Photoshop required. Read this blog post for instructions .

Image with and without background.

6. Use multimedia, but sparingly.

Using multimedia in your presentation, like video and audio, can be an effective way to capture your audience's attention and encourage retention of your message. In most cases, it's best to avoid using more than one or two video or audio clips so you don't detract from your talk or your message.

PowerPoint lets you either link to video/audio files externally, or embed the media directly in your presentation. You should embed these files if you can, but if you use a Mac, you cannot actually embed the video. We'll get to that in a second.

PC users: Here are two great reasons to embed your multimedia:

  • Embedding allows you to play media directly in your presentation. It'll look much more professional than switching between windows.
  • Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

Mac users: You need to be extra careful about using multimedia files. You'll always need to bring the video and/or audio file with you in the same folder as the PowerPoint presentation. It’s best to only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder. You can also record voiceovers for your presentation or hire a voice actor through Voice123 .

If your presentation is going to be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format . That can get complicated, so if you want to use PowerPoint effectively, consider using the same operating system for designing and presenting no matter what (if that's something you can control).

7. Design your title slide.

The title of your presentation is often the first impression it gives off -- especially if it's going to be on display as people file in to your presentation -- so it's important to put some time and careful thought into its design.

Here are 20 layout ideas for PowerPoint title slides from Chris Lema :

8. Add any consistent elements, like your company logo.

There's a reason this is at the end. If you add things like your logo that you want to be in the same place on every slide, any adjustments you make to individual slides could slightly alter the alignment ... and you'll have to go back and adjust them all over again.

Preparing For the Presentation

1. review and edit your slides..

Spend some time on your own flipping through your slides while practicing your talk. Make sure you can check all of the following off the list:

  • Your slides flow well and align with your talk.
  • Your slides are free of all grammatical, formatting, or design errors.
  • Your multimedia files work.
  • You've double-checked any mathematical calculations you made yourself.
  • You've properly attributed any statistics, data, quotes, ideas, etc. to the original source.
  • You've double-checked you're actually allowed to use the photos/images you used . (Don't skip this step. Here's a cautionary tale about internet copyright law .)
  • You're sure nothing in your presentation could potentially harm any of your partners, stakeholders, audience members, or your company.
  • You've checked with a friend that nothing in your presentation might offend certain people in your audience -- or, if so, that it's worth it.

2. Know your slides inside out.

The best presenters don't read off your slides, so it's important to prepare and practice your presentation ahead of time. You never want to be the person finalizing your talk or presentation half an hour before an event ... that's just poor planning. Plus, what if the projector fails and you have to give your talk without slides? It can happen, and if does, you'll be incredibly happy you spent so much time preparing.

3. Practice using "presenter view."

Depending on the venue, you might have a presenter's screen available to you in addition to the main projected display that your audience can see. PowerPoint has a great tool called "Presenter View," which includes an area for notes, a timer/clock, a presentation display, and a preview of the next slide.

Make sure "Presenter View" is turned on by selecting it in the "Slide Show" tab of your PowerPoint.

To practice using "Presenter View," open the "Slide Show" tab within PowerPoint. In the "Presenter Tools" box, click "Presenter View."

PowerPoint presenter view.

4. Bring your own laptop and a backup copy of your presentation.

This isn't just a bonus step -- it's an essential one. Technology can mess up on you, and you need to be prepared. Between operating systems or even between different versions of Microsoft Office, PowerPoint can get a little wonky. One way to avoid problems is to ensure you have all the right hardware with you. Bring along your own laptop when you're presenting, just in case.

Even if you bring your laptop, but especially if you for some reason cannot, bring a backup copy of your PowerPoint file on a flash drive.

What other tips do you have for nailing PowerPoint presentations?

Editor's note: This post was originally published in October 2015 and has been updated for comprehensiveness.

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PowerPoint Tips  - Simple Rules for Better PowerPoint Presentations

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PowerPoint Tips: Simple Rules for Better PowerPoint Presentations

Lesson 17: simple rules for better powerpoint presentations.

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Simple rules for better PowerPoint presentations

Have you ever given a PowerPoint presentation and noticed that something about it just seemed a little … off? If you’re unfamiliar with basic PowerPoint design principles, it can be difficult to create a slide show that presents your information in the best light.

Poorly designed presentations can leave an audience feeling confused, bored, and even irritated. Review these tips to make your next presentation more engaging.

Don't read your presentation straight from the slides

If your audience can both read and hear, it’s a waste of time for you to simply read your slides aloud. Your audience will zone out and stop listening to what you’re saying, which means they won’t hear any extra information you include.

Instead of typing out your entire presentation, include only main ideas, keywords, and talking points in your slide show text. Engage your audience by sharing the details out loud.

Follow the 5/5/5 rule

To keep your audience from feeling overwhelmed, you should keep the text on each slide short and to the point. Some experts suggest using the 5/5/5 rule : no more than five words per line of text, five lines of text per slide, or five text-heavy slides in a row.

slide with too much text versus a slide with just enough text

Don't forget your audience

Who will be watching your presentation? The same goofy effects and funny clip art that would entertain a classroom full of middle-school students might make you look unprofessional in front of business colleagues and clients.

Humor can lighten up a presentation, but if you use it inappropriately your audience might think you don’t know what you’re doing. Know your audience, and tailor your presentation to their tastes and expectations.

Choose readable colors and fonts

Your text should be easy to read and pleasant to look at. Large, simple fonts and theme colors are always your best bet. The best fonts and colors can vary depending on your presentation setting. Presenting in a large room? Make your text larger than usual so people in the back can read it. Presenting with the lights on? Dark text on a light background is your best bet for visibility.

Screenshot of Microsoft PowerPoint

Don't overload your presentation with animations

As anyone who’s sat through a presentation while every letter of every paragraph zoomed across the screen can tell you, being inundated with complicated animations and exciting slide transitions can become irritating.

Before including effects like this in your presentation, ask yourself: Would this moment in the presentation be equally strong without an added effect? Does it unnecessarily delay information? If the answer to either question is yes—or even maybe—leave out the effect.

Use animations sparingly to enhance your presentation

Don’t take the last tip to mean you should avoid animations and other effects entirely. When used sparingly, subtle effects and animations can add to your presentation. For example, having bullet points appear as you address them rather than before can help keep your audience’s attention.

Keep these tips in mind the next time you create a presentation—your audience will thank you. For more detailed information on creating a PowerPoint presentation, visit our Office tutorials .

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How can you make a good presentation even more effective?

This page draws on published advice from expert presenters around the world, which will help to take your presentations from merely ‘good’ to ‘great’.

By bringing together advice from a wide range of people, the aim is to cover a whole range of areas.

Whether you are an experienced presenter, or just starting out, there should be ideas here to help you to improve.

1. Show your Passion and Connect with your Audience

It’s hard to be relaxed and be yourself when you’re nervous.

But time and again, the great presenters say that the most important thing is to connect with your audience, and the best way to do that is to let your passion for the subject shine through.

Be honest with the audience about what is important to you and why it matters.

Be enthusiastic and honest, and the audience will respond.

2. Focus on your Audience’s Needs

Your presentation needs to be built around what your audience is going to get out of the presentation.

As you prepare the presentation, you always need to bear in mind what the audience needs and wants to know, not what you can tell them.

While you’re giving the presentation, you also need to remain focused on your audience’s response, and react to that.

You need to make it easy for your audience to understand and respond.

3. Keep it Simple: Concentrate on your Core Message

When planning your presentation, you should always keep in mind the question:

What is the key message (or three key points) for my audience to take away?

You should be able to communicate that key message very briefly.

Some experts recommend a 30-second ‘elevator summary’, others that you can write it on the back of a business card, or say it in no more than 15 words.

Whichever rule you choose, the important thing is to keep your core message focused and brief.

And if what you are planning to say doesn’t contribute to that core message, don’t say it.

4. Smile and Make Eye Contact with your Audience

This sounds very easy, but a surprisingly large number of presenters fail to do it.

If you smile and make eye contact, you are building rapport , which helps the audience to connect with you and your subject. It also helps you to feel less nervous, because you are talking to individuals, not to a great mass of unknown people.

To help you with this, make sure that you don’t turn down all the lights so that only the slide screen is visible. Your audience needs to see you as well as your slides.

5. Start Strongly

The beginning of your presentation is crucial. You need to grab your audience’s attention and hold it.

They will give you a few minutes’ grace in which to entertain them, before they start to switch off if you’re dull. So don’t waste that on explaining who you are. Start by entertaining them.

Try a story (see tip 7 below), or an attention-grabbing (but useful) image on a slide.

6. Remember the 10-20-30 Rule for Slideshows

This is a tip from Guy Kawasaki of Apple. He suggests that slideshows should:

  • Contain no more than 10 slides;
  • Last no more than 20 minutes; and
  • Use a font size of no less than 30 point.

This last is particularly important as it stops you trying to put too much information on any one slide. This whole approach avoids the dreaded ‘Death by PowerPoint’.

As a general rule, slides should be the sideshow to you, the presenter. A good set of slides should be no use without the presenter, and they should definitely contain less, rather than more, information, expressed simply.

If you need to provide more information, create a bespoke handout and give it out after your presentation.

7. Tell Stories

Human beings are programmed to respond to stories.

Stories help us to pay attention, and also to remember things. If you can use stories in your presentation, your audience is more likely to engage and to remember your points afterwards. It is a good idea to start with a story, but there is a wider point too: you need your presentation to act like a story.

Think about what story you are trying to tell your audience, and create your presentation to tell it.

Finding The Story Behind Your Presentation

To effectively tell a story, focus on using at least one of the two most basic storytelling mechanics in your presentation:

Focusing On Characters – People have stories; things, data, and objects do not. So ask yourself “who” is directly involved in your topic that you can use as the focal point of your story.

For example, instead of talking about cars (your company’s products), you could focus on specific characters like:

  • The drivers the car is intended for – people looking for speed and adventure
  • The engineers who went out of their way to design the most cost-effective car imaginable

A Changing Dynamic – A story needs something to change along the way. So ask yourself “What is not as it should be?” and answer with what you are going to do about it (or what you did about it).

For example…

  • Did hazardous road conditions inspire you to build a rugged, all-terrain jeep that any family could afford?
  • Did a complicated and confusing food labelling system lead you to establish a colour-coded nutritional index so that anybody could easily understand it?

To see 15 more actionable storytelling tips, see Nuts & Bolts Speed Training’s post on Storytelling Tips .

8. Use your Voice Effectively

The spoken word is actually a pretty inefficient means of communication, because it uses only one of your audience’s five senses. That’s why presenters tend to use visual aids, too. But you can help to make the spoken word better by using your voice effectively.

Varying the speed at which you talk, and emphasising changes in pitch and tone all help to make your voice more interesting and hold your audience’s attention.

For more about this, see our page on Effective Speaking .

9. Use your Body Too

It has been estimated that more than three quarters of communication is non-verbal.

That means that as well as your tone of voice, your body language is crucial to getting your message across. Make sure that you are giving the right messages: body language to avoid includes crossed arms, hands held behind your back or in your pockets, and pacing the stage.

Make your gestures open and confident, and move naturally around the stage, and among the audience too, if possible.

10. Relax, Breathe and Enjoy

If you find presenting difficult, it can be hard to be calm and relaxed about doing it.

One option is to start by concentrating on your breathing. Slow it down, and make sure that you’re breathing fully. Make sure that you continue to pause for breath occasionally during your presentation too.

For more ideas, see our page on Coping with Presentation Nerves .

If you can bring yourself to relax, you will almost certainly present better. If you can actually start to enjoy yourself, your audience will respond to that, and engage better. Your presentations will improve exponentially, and so will your confidence. It’s well worth a try.

Improve your Presentation Skills

Follow our guide to boost your presentation skills learning about preparation, delivery, questions and all other aspects of giving effective presentations.

Start with: What is a Presentation?

Continue to: How to Give a Speech Self Presentation

See also: Five Ways You Can Do Visual Marketing on a Budget Can Presentation Science Improve Your Presentation? Typography – It’s All About the Message in Your Slides

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Making better powerpoint presentations.

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Baddeley and Hitch’s model of working memory.

Research about student preferences for powerpoint, resources for making better powerpoint presentations, bibliography.

We have all experienced the pain of a bad PowerPoint presentation. And even though we promise ourselves never to make the same mistakes, we can still fall prey to common design pitfalls.  The good news is that your PowerPoint presentation doesn’t have to be ordinary. By keeping in mind a few guidelines, your classroom presentations can stand above the crowd!

“It is easy to dismiss design – to relegate it to mere ornament, the prettifying of places and objects to disguise their banality. But that is a serious misunderstanding of what design is and why it matters.” Daniel Pink

One framework that can be useful when making design decisions about your PowerPoint slide design is Baddeley and Hitch’s model of working memory .

presentation guidelines

As illustrated in the diagram above, the Central Executive coordinates the work of three systems by organizing the information we hear, see, and store into working memory.

The Phonological Loop deals with any auditory information. Students in a classroom are potentially listening to a variety of things: the instructor, questions from their peers, sound effects or audio from the PowerPoint presentation, and their own “inner voice.”

The Visuo-Spatial Sketchpad deals with information we see. This involves such aspects as form, color, size, space between objects, and their movement. For students this would include: the size and color of fonts, the relationship between images and text on the screen, the motion path of text animation and slide transitions, as well as any hand gestures, facial expressions, or classroom demonstrations made by the instructor.

The Episodic Buffer integrates the information across these sensory domains and communicates with long-term memory. All of these elements are being deposited into a holding tank called the “episodic buffer.” This buffer has a limited capacity and can become “overloaded” thereby, setting limits on how much information students can take in at once.

Laura Edelman and Kathleen Harring from Muhlenberg College , Allentown, Pennsylvania have developed an approach to PowerPoint design using Baddeley and Hitch’s model. During the course of their work, they conducted a survey of students at the college asking what they liked and didn’t like about their professor’s PowerPoint presentations. They discovered the following:

Characteristics students don’t like about professors’ PowerPoint slides

  • Too many words on a slide
  • Movement (slide transitions or word animations)
  • Templates with too many colors

Characteristics students like like about professors’ PowerPoint slides

  • Graphs increase understanding of content
  • Bulleted lists help them organize ideas
  • PowerPoint can help to structure lectures
  • Verbal explanations of pictures/graphs help more than written clarifications

According to Edelman and Harring, some conclusions from the research at Muhlenberg are that students learn more when:

  • material is presented in short phrases rather than full paragraphs.
  • the professor talks about the information on the slide rather than having students read it on their own.
  • relevant pictures are used. Irrelevant pictures decrease learning compared to PowerPoint slides with no picture
  • they take notes (if the professor is not talking). But if the professor is lecturing, note-taking and listening decreased learning.
  • they are given the PowerPoint slides before the class.

Advice from Edelman and Harring on leveraging the working memory with PowerPoint:

  • Leverage the working memory by dividing the information between the visual and auditory modality.  Doing this reduces the likelihood of one system becoming overloaded. For instance, spoken words with pictures are better than pictures with text, as integrating an image and narration takes less cognitive effort than integrating an image and text.
  • Minimize the opportunity for distraction by removing any irrelevant material such as music, sound effects, animations, and background images.
  • Use simple cues to direct learners to important points or content. Using text size, bolding, italics, or placing content in a highlighted or shaded text box is all that is required to convey the significance of key ideas in your presentation.
  • Don’t put every word you intend to speak on your PowerPoint slide. Instead, keep information displayed in short chunks that are easily read and comprehended.
  • One of the mostly widely accessed websites about PowerPoint design is Garr Reynolds’ blog, Presentation Zen . In his blog entry:  “ What is Good PowerPoint Design? ” Reynolds explains how to keep the slide design simple, yet not simplistic, and includes a few slide examples that he has ‘made-over’ to demonstrate how to improve its readability and effectiveness. He also includes sample slides from his own presentation about PowerPoint slide design.
  • Another presentation guru, David Paradi, author of “ The Visual Slide Revolution: Transforming Overloaded Text Slides into Persuasive Presentations ” maintains a video podcast series called “ Think Outside the Slide ” where he also demonstrates PowerPoint slide makeovers. Examples on this site are typically from the corporate perspective, but the process by which content decisions are made is still relevant for higher education. Paradi has also developed a five step method, called KWICK , that can be used as a simple guide when designing PowerPoint presentations.
  • In the video clip below, Comedian Don McMillan talks about some of the common misuses of PowerPoint in his routine called “Life After Death by PowerPoint.”

  • This article from The Chronicle of Higher Education highlights a blog moderated by Microsoft’s Doug Thomas that compiles practical PowerPoint advice gathered from presentation masters like Seth Godin , Guy Kawasaki , and Garr Reynolds .

Presenting to Win: The Art of Telling Your Story , by Jerry Weissman, Prentice Hall, 2006

Presentation Zen: Simple Ideas on Presentation Design and Delivery , by Garr Reynolds, New Riders Press, 2008

Solving the PowerPoint Predicament: using digital media for effective communication , by Tom Bunzel , Que, 2006

The Cognitive Style of Power Point , by Edward R. Tufte, Graphics Pr, 2003

The Visual Slide Revolution: Transforming Overloaded Text Slides into Persuasive Presentations , by Dave Paradi, Communications Skills Press, 2000

Why Most PowerPoint Presentations Suck: And How You Can Make Them Better , by Rick Altman, Harvest Books, 2007

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Complete Guide for Effective Presentations, with Examples

July 9, 2018 - Dom Barnard

During a presentation you aim to look confident, enthusiastic and natural. You’ll need more than good words and content to achieve this – your delivery plays a significant part. In this article, we discuss various techniques that can be used to deliver an effective presentation.

Effective presentations

Think about if you were in the audience, what would:

  • Get you to focus and listen
  • Make you understand
  • Activate your imagination
  • Persuade you

Providing the audience with interesting information is not enough to achieve these aims – you need to ensure that the way you present is stimulating and engaging. If it’s not, you’ll lose the audience’s interest and they’ll stop listening.

Tips for an Effective Presentation

Professional public speakers spend hours creating and practicing presentations. These are the delivery techniques they consider:

Keep it simple

You shouldn’t overwhelm your audience with information – ensure that you’re clear, concise and that you get to the point so they can understand your message.

Have a maximum of  three main points  and state them at the beginning, before you explain them in more depth, and then state them at the end so the audience will at least remember these points.

If some of your content doesn’t contribute to your key message then cut it out. Also avoid using too many statistics and technical terminology.

Connect with your audience

One of the greatest difficulties when delivering a presentation is connecting with the audience. If you don’t  connect with them  it will seem as though you’re talking to an empty room.

Trying to make contact with the audience makes them feel like they’re part of the presentation which encourages them to listen and it shows that you want to speak to them.

Asking the audience questions during a presentation

Eye contact and smile

Avoiding eye contact is uncomfortable because it make you look insecure. When you  maintain eye contact  the audience feels like you’re speaking to them personally. If this is something you struggle with, try looking at people’s foreheads as it gives the impression of making eye contact.

Try to cover all sections of the audience and don’t move on to the next person too quickly as you will look nervous.

Smiling also helps with rapport and it reduces your nerves because you’ll feel less like you’re talking to group of faceless people. Make sure you don’t turn the lights down too much before your presentation so you can all clearly see each other.

Body language

Be aware of your body language and use it to connect:

  • Keep your arms uncrossed so your  body language is more open .
  • Match your facial expressions with what you’re saying.
  • Avoid fidgeting and displaying nervous habits, such as, rocking on your feet.
  • You may need to glance at the computer slide or a visual aid but make sure you predominantly face the audience.
  • Emphasise points by using hand gestures but use them sparingly – too little and they’ll awkwardly sit at your side, too much and you’ll be distracting and look nervous.
  • Vary your gestures so you don’t look robotic.
  • Maintain a straight posture.
  • Be aware of  cultural differences .

Move around

Avoid standing behind the lectern or computer because you need to reduce the distance and barriers between yourself and the audience.  Use movement  to increase the audience’s interest and make it easier to follow your presentation.

A common technique for incorporating movement into your presentation is to:

  • Start your introduction by standing in the centre of the stage.
  • For your first point you stand on the left side of the stage.
  • You discuss your second point from the centre again.
  • You stand on the right side of the stage for your third point.
  • The conclusion occurs in the centre.

Watch 3 examples of good and bad movement while presenting

Example: Movement while presenting

Your movement at the front of the class and amongst the listeners can help with engagement. Think about which of these three speakers maintains the attention of their audience for longer, and what they are doing differently to each other.

Speak with the audience

You can conduct polls using your audience or ask questions to make them think and feel invested in your presentation. There are three different types of questions:

Direct questions require an answer: “What would you do in this situation?” These are mentally stimulating for the audience. You can pass a microphone around and let the audience come to your desired solution.

Rhetorical questions  do not require answers, they are often used to emphasises an idea or point: “Is the Pope catholic?

Loaded questions contain an unjustified assumption made to prompt the audience into providing a particular answer which you can then correct to support your point: You may ask “Why does your wonderful company have such a low incidence of mental health problems?” The audience will generally answer that they’re happy.

After receiving the answers you could then say “Actually it’s because people are still unwilling and too embarrassed to seek help for mental health issues at work etc.”

Delivering a presentation in Asia

Be specific with your language

Make the audience feel as though you are speaking to each member individually by using “you” and “your.”

For example: asking “Do you want to lose weight without feeling hungry?” would be more effective than asking “Does anyone here want to lost weight without feeling hungry?” when delivering your presentation. You can also increase solidarity by using “we”, “us” etc – it makes the audience think “we’re in this together”.

Be flexible

Be prepared to adapt to the situation at the time, for example, if the audience seems bored you can omit details and go through the material faster, if they are confused then you will need to come up with more examples on the spot for clarification. This doesn’t mean that you weren’t prepared because you can’t predict everything.

Vocal variety

How you say something is just as is important as the content of your speech – arguably, more so.

For example, if an individual presented on a topic very enthusiastically the audience would probably enjoy this compared to someone who covered more points but mumbled into their notes.

  • Adapt your voice  depending on what are you’re saying – if you want to highlight something then raise your voice or lower it for intensity. Communicate emotion by using your voice.
  • Avoid speaking in monotone as you will look uninterested and the audience will lose interest.
  • Take time to pronounce every word carefully.
  • Raise your pitch when asking questions and lower it when you want to sound severe.
  • Sound enthusiastic – the more you sound like you care about the topic, the more the audience will listen. Smiling and pace can help with this.
  • Speak loudly and clearly – think about projecting your voice to the back of the room.
  • Speak at a  pace that’s easy to follow . If you’re too fast or too slow it will be difficult for the audience to understand what you’re saying and it’s also frustrating. Subtly fasten the pace to show enthusiasm and slow down for emphasis, thoughtfulness or caution.

Prior to the presentation, ensure that you  prepare your vocal chords :

  • You could read aloud a book that requires vocal variety, such as, a children’s book.
  • Avoid dairy and eating or drinking anything too sugary beforehand as mucus can build-up leading to frequent throat clearing.
  • Don’t drink anything too cold before you present as this can constrict your throat which affects vocal quality.
  • Some people suggest a warm cup of tea beforehand to relax the throat.

Practice Presentation Skills

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Pause to breathe

When you’re anxious your breathing will become quick and shallow which will affect the control you have on your voice. This can consequently make you feel more nervous. You want to breathe steadily and deeply so before you start speaking take some deep breaths or implement controlled breathing.

Controlled breathing is a common technique that helps slow down your breathing to normal thus reducing your anxiety. If you think this may be useful practice with these steps:

  • Sit down in an upright position as it easier for your lungs to fill with air
  • Breathe in through your nose and into your abdomen for four seconds
  • Hold this breathe for two seconds
  • Breathe out through your nose for six seconds
  • Wait a few seconds before inhaling and repeating the cycle

It takes practice to master this technique but once you get used to it you may want to implement it directly before your presentation.

Take a deep breath when delivering a presentation

Completely filling your lungs during a pause will ensure you reach a greater vocal range.

During the presentation delivery, if you notice that you’re speaking too quickly then pause and breathe. This won’t look strange – it will appear as though you’re giving thought to what you’re saying. You can also strategically plan some of your pauses, such as after questions and at the end of sections, because this will give you a chance to calm down and it will also give the audience an opportunity to think and reflect.

Pausing will also help you  avoid filler words , such as, “um” as well which can make you sound unsure.

  • 10 Effective Ways to use Pauses in your Speech

Strong opening

The first five minutes are  vital to engage the audience  and get them listening to you. You could start with a story to highlight why your topic is significant.

For example, if the topic is on the benefits of pets on physical and psychological health, you could present a story or a study about an individual whose quality of life significantly improved after being given a dog. The audience is more likely to respond better to this and remember this story than a list of facts.

Example: Which presentation intro keeps you engaged?

Watch 5 different presentation introductions, from both virtual and in-person events. Notice how it can only take a few seconds to decide if you want to keep listening or switch off. For the good introductions, what about them keeps you engaged?

More experienced and confident public speakers use humour in their presentations. The audience will be incredibly engaged if you make them laugh but caution must be exercised when using humour because a joke can be misinterpreted and even offend the audience.

Only use jokes if you’re confident with this technique, it has been successful in the past and it’s suitable for the situation.

Stories and anecdotes

Use stories whenever you can and judge whether you can tell a story about yourself because the audience are even more interested in seeing the human side of you.

Consider telling a story about a mistake you made, for example, perhaps you froze up during an important presentation when you were 25, or maybe life wasn’t going well for you in the past – if relevant to your presentation’s aim. People will relate to this as we have all experienced mistakes and failures. The more the audience relates to you, the more likely they will remain engaged.

These stories can also be  told in a humorous way  if it makes you feel more comfortable and because you’re disclosing a personal story there is less chance of misinterpretation compared to telling a joke.

Anecdotes are especially valuable for your introduction and between different sections of the presentation because they engage the audience. Ensure that you plan the stories thoroughly beforehand and that they are not too long.

Focus on the audience’s needs

Even though your aim is to persuade the audience, they must also get something helpful from the presentation. Provide the audience with value by giving them useful information, tactics, tips etc. They’re more likely to warm to you and trust you if you’re sharing valuable information with them.

You could also highlight their pain point. For example, you might ask “Have you found it difficult to stick to a healthy diet?” The audience will now want to remain engaged because they want to know the solution and the opportunities that you’re offering.

Use visual aids

Visual aids are items of a visual manner, such as graphs, photographs, video clips etc used in addition to spoken information. Visual aids are chosen depending on their purpose, for example, you may want to:

  • Summarise information.
  • Reduce the amount of spoken words, for example, you may show a graph of your results rather than reading them out.
  • Clarify and show examples.
  • Create more of an impact. You must consider what type of impact you want to make beforehand – do you want the audience to be sad, happy, angry etc?
  • Emphasise what you’re saying.
  • Make a point memorable.
  • Enhance your credibility.
  • Engage the audience and maintain their interest.
  • Make something easier for the audience to understand.

Visual aids being used during a presentation

Some general tips for  using visual aids :

  • Think about how can a visual aid can support your message. What do you want the audience to do?
  • Ensure that your visual aid follows what you’re saying or this will confuse the audience.
  • Avoid cluttering the image as it may look messy and unclear.
  • Visual aids must be clear, concise and of a high quality.
  • Keep the style consistent, such as, the same font, colours, positions etc
  • Use graphs and charts to present data.
  • The audience should not be trying to read and listen at the same time – use visual aids to highlight your points.
  • One message per visual aid, for example, on a slide there should only be one key point.
  • Use visual aids in moderation – they are additions meant to emphasise and support main points.
  • Ensure that your presentation still works without your visual aids in case of technical problems.

10-20-30 slideshow rule

Slideshows are widely used for presentations because it’s easy to create attractive and professional presentations using them. Guy Kawasaki, an entrepreneur and author, suggests that slideshows should  follow a 10-20-30 rule :

  • There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
  • The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
  • The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

If you want to give the audience more information you can provide them with partially completed handouts or give them the handouts after you’ve delivered the presentation.

Keep a drink nearby

Have something to drink when you’re on stage, preferably water at room temperature. This will help maintain your vocal quality and having a sip is a subtle way of introducing pauses.

Practice, practice, practice

If you are very familiar with the content of your presentation, your audience will perceive you as confident and you’ll be more persuasive.

  • Don’t just read the presentation through – practice everything,  including your transitions  and using your visual aids.
  • Stand up and speak it aloud, in an engaging manner, as though you were presenting to an audience.
  • Ensure that you practice your body language and gesturing.
  • Use VR to  practice in a realistic environment .
  • Practice in front of others and get their feedback.
  • Freely improvise so you’ll sound more natural on the day. Don’t learn your presentation verbatim because you will sound uninterested and if you lose focus then you may forget everything.
  • Create cards to use as cues – one card should be used for one key idea. Write down brief notes or key words and ensure that the cards are physically connected so the order cannot be lost. Visual prompts can also be used as cues.

This video shows how you can practice presentations in virtual reality. See our  VR training courses .

Two courses where you can practice your presentations in interactive exercises:

  • Essential Public Speaking
  • How to Present over Video

Try these different presentation delivery methods to see which ones you prefer and which need to be improved. The most important factor is to feel comfortable during the presentation as the delivery is likely to be better.

Remember that the audience are generally on your side – they want you to do well so present with confidence.

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Presentation Design: Beginner’s Guide (Tips, Tools & Templates)

Presentation Design: Beginner’s Guide (Tips, Tools & Templates)

Written by: Chloe West

An illustration of a person stepping on blocks to create a presentation.

A good presentation doesn’t just rely on presentation design. There’s your public speaking , the ability to connect with your audience and how well you understand your topic.

However that doesn’t mean that presentation design isn’t important. Everything goes hand-in-hand when creating a presentation that will keep your audience engaged and talking about your topic for days to come.

Here's a short selection of 8 presentation design guidelines you can use when you edit, share and download your content with Visme. View them below:

presentation guidelines

Ready to design a presentation that knocks the audience’s socks off? We’ve put together a beginner’s guide to help you understand the types of presentations, beginner design tips and more.

Let’s dive in.

Table of Contents

Why presentation design is important, what are the different types of presentations.

20 Presentation Design Tips for Beginners

5 Presentation Design Trends to Inspire You

15 presentation templates for various use cases.

A presentation is so much more than a simple stack of slides with text and images on it; or at least, it should be. Especially since creative, colorful visuals are so much more memorable than simple text on a screen.

Presentation design is important because with it, you can envelop your ideas, narrative, visuals, data and statistics all into one place and tell a compelling story that leads your audience to the conclusion you want them to reach. 

When you create a presentation with proper design, you then have the opportunity to share your point of view, grow your business and get your audience to see your vision and hear you loud and clear. 

The sad truth is that many people dread going to presentation meetings because of the long, visually lacking and non-stimulating slideshow designs. 

Although what someone has to say during their presentation might be crucial to the business or even life-changing, a listener might lose all interest simply due to the poor design of the presentation.

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presentation guidelines

With proper presentation design, you can tell your story clearly, inspire your audience to take your next steps and have them engaged with what you’re saying all the way through.

Don’t miss a massive business opportunity just because of poor presentation design.

If you have an upcoming presentation but you don’t have the skillset of a professional designer, don’t worry. Just because you aren’t a designer doesn’t mean you can’t have a professional presentation like one.

With a tool like Visme, you can access professionally designed templates that will act as a guide for you to create your next inspiring presentation . Get started today for free.

There are a variety of different types of presentations and reasons that you would need one. Let’s cover the most common types so you know what to expect and when you might want to consider putting together your own presentation.

Type #1: Educational Presentations

There are a lot of reasons you might need to create a presentation for school – giving a book report, presenting an idea, sharing a hypothesis and study results, etc.

Additionally, teachers have to give presentations all the time, and are always looking for ways to create more engaging slides that keep students interested.

To help ensure your presentation is stunning, try using an educational presentation template like the one below.

An educational presentation template available in Visme.

Type #2: Investor Pitch Decks

This is an incredibly important type of presentation for startups and small businesses. Trying to get funding for your business idea? You’re going to need to create an investor pitch deck .

At Visme, we’ve actually put together the quintessential pitch deck theme with a variety of different slide ideas to help you craft the ideal, completely professional pitch.

An investor pitch deck template available in Visme.

Type #3: Webinar Presentations

Webinars are popular online presentations used for lead magnets and generating new sales and sign-ups. These tend to be informational presentations that lead to a sales pitch towards the end.

Here’s a great webinar presentation template you can use to get started with your own.

A webinar presentation template available in Visme.

Type #4: Sales Presentations

A sales presentation or sales pitch deck is a type of presentation you might need to give if you’re pitching a product or service to a potential customer or client.

These often share your company’s unique selling propositions, pricing information, testimonials and the like.

Here’s an interactive sales presentation template you can use to get started.

A sales presentation template available in Visme.

Type #5: Report Presentations

Oftentimes, you’ll be asked to present a report based on sales and marketing performance, website data, revenue or some other data that your team or supervisors want to learn more about.

This can come in many different forms, like a business report document or even an infographic, but many people also love to give simple report presentations.

Utilize a template like the one below to set the stage for your report data.

A report presentation template available in Visme.

Type #6: Keynote Presentations

A keynote presentation is more like a speech that is given in front of a larger audience. Think TED Talks and keynote speakers at conferences and events. While most of the speech is done by the presenter, slides are still helpful for keeping the audience engaged and on track.

A keynote presentation can use a template like the one below, that’s bright and includes only the main points from the presentation.

A keynote presentation template available in Visme.

12 Presentation Design Tips for Beginners

Are you ready to master presentation design? We’ve got 12 easy-to-follow tips to help you create a slide deck that keeps your audience’s attention and has every audience member handing on to every word.

For other tips to help you create and deliver the best presentation possible, become a certified presenter with our free online course.

Let’s dig in.

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Tip #1: Use No More Than 6 Lines of Text

An effective presentation isn’t filled with copy. You won’t be reading straight off your slides, so you want to include only your main points and must-know information on your slides. Your speech fills in the rest.

Not only does this help make your presentation as a whole much more engaging, but it also improves your presentation design.

Take a look at the example below. The minimal text option looks way better than the slide with paragraphs of copy.

Presentation do's and don'ts for how much text to have on a slide.

Tip #2: Stick to 2-3 Fonts and Colors

Our next tip focuses on your presentation’s typography and color scheme. While it may be exciting to use as many different fonts and colors as possible, design best practices dictate that you should only utilize two or three total.

Your fonts and colors should have jobs, as well.

Choose one font for your headers and another for your body copy. You might work in a third accent font as well.

Your color choices should be similar. Use one or two main colors throughout, then throw in an accent color for good measure. Make sure your colors work well together and help convey the right message.

Not sure why this is so important? Let’s show you an example of what we mean.

The slide on the left has too much going on. With all of those fonts and colors, it looks cluttered, and it’s hard to pay attention to the actual concept the slide is trying to convey.

But on the right, we see a nice mixture of three fonts and three colors, pulling the entire slide design together.

Presentation do's and don'ts for using fonts and colors.

Tip #3: Pay Attention to Visual Hierarchy

One big thing to remember when adding text to your next presentation is visual hierarchy . Essentially, this means that the order someone reads something on your slide should be obvious, based on font size, color or weight.

Take a look at this example below. On the right, it’s easy to read and makes sense. On the left, the visual hierarchy is all out of whack, leaving the reader confused.

Presentation do's and don'ts for visual hierarchy.

Tip #4: Take Advantage of Powerful Visuals

An engaging presentation takes advantage of visual elements. Think stock photos, icons, illustrations, videos, even charts and graphs. All of those can level up your Visme or PowerPoint presentation design.

You want to make sure that your visuals perfectly represent the words on your slides as well. Or, if you have no words on the slide, make sure they perfectly represent the words that you’re saying in your speech.

Visuals should always add to your presentation, rather than take away. But you also want to make sure that each of your slides has some kind of visual representation so you’re not sharing boring words on a slide, like in the example below.

The left slide is dull and boring. Sure, we can read what it says, but do we want to? On the other hand, the slide on the right is engaging, incorporating a high-quality image that visualizes the words on the slide.

Presentation do's and don'ts for using visuals.

Tip #5: Stay Away From Bullet Points

When learning how to create your first presentation using Microsoft PowerPoint way back in elementary school, one of the typical PowerPoint design tips was to use bullet points for each slide’s main points.

Don’t do that.

Any good presentation design tutorial these days will tell you that you should stay away from bullet points as best you can. They’re boring and outdated and there are better ways to showcase your content.

Take a look at the examples below. The left slide is already putting you to sleep. As we can see on the right, the bullet points aren’t necessary. 

It’s more engaging and conversational when the list is laid out in paragraph form, and it doesn’t look like the traditional PowerPoint template that we’ve all come to dread.

Presentation do's and don'ts for using bullet points.

Tip #6: Insert a Single Animation Style

Our next tip for creating a memorable presentation is to only use one single animation style throughout the entire slideshow. 

With a presentation tool like Visme, you can easily access custom animation capabilities that make your design elements seem like they’re floating on the slide. However, you don’t want to throw too many different animation styles into a single slide or presentation.

This can overwhelm your viewer and take attention away from your value proposition and the story you’re trying to tell.

Instead, find one animation style that works and stick with it throughout your presentation.

Tip #7: Highlight Key Points

Using shapes, bright fonts, characters pointing to your copy and similar elements is a great way to highlight your key information on each side. 

Not only does this help keep attention on the page, but it makes your design even easier. Take a look at the example below.

Adding the pink rectangle around the page content helps to highlight the point you’re trying to make and allow your audience to more easily understand your message.

Presentation do's and don'ts for pointing out key information.

Tip #8: Incorporate Data Visualization

Another important presentation design tip is to incorporate data visualization when showcasing numbers and statistics in your slides.

This can be anything from a bar graph or pie chart visualizing different data in a chart or graph all the way to a percentage radial or a pictogram visualizing basic numbers.

Take a look at this example below. Look at how much more engaging the slide with the data widget is. Using design elements like these make both complex and simple numbers and statistics easier to understand and remember.

Presentation do's and don'ts for using data visualization.

Tip #9: Keep Your Slide Design Consistent

Our next tip involves your slide design. This goes back to your fonts and colors as well as other design elements like icon styles, lines, shapes and more.

Each slide throughout your presentation should have a similar look and feel. You want to keep the design cohesive so that it’s obvious to your audience that your slides go together and you’re still talking about the same topic.

Take a look at the example below. On the right, we see a stunning, cohesive presentation design; on the left, we see a smorgasbord of colors, fonts and design elements that make no sense whatsoever.

You want your presentation to look like the example on the right.

Presentation do's and don'ts for consistent design.

Tip #10: Break Up Sections

Another pro tip is to break up the different sections of your presentation with section header slides. These can be anything from a blank slide with only a background photo, include a quote, share your new section’s title and more.

Take a look at the variety of section break slides we offer alongside our Modern presentation theme below.

Section break slides available in Visme.

Tip #11: Stick to a Single Transition Style

Your transition is how one slide exits off the screen and the next slide appears. While tools like Visme and PowerPoint offer a variety of transition options, it’s important to remember that simple is best.

With that being said, you only want to utilize one transition style throughout. Find a favorite or at least one you like for this presentation. If you have a few favorites, switch between them for each presentation you give.

Tip #12: Limit A Single Takeaway Per Slide

When creating a clean, crisp and clear slide design, you’ll want to center all your text and visuals around one single takeaway or idea.

If you crowd your slide with multiple main ideas, things look messy and unorganized, thus giving your presentation a poor design.

As you can see in our example below, when there are multiple main ideas and lots of crowded text, your slide will be immediately overwhelming and you’ll lose your crowd almost immediately.

Do & don't comparison for limiting your slides to a single takeaway.

But on the other hand, when you have a single takeaway with a few points to go along with your main idea, your slide is easily digestible and looks sleek.

If your presentation is on the longer spectrum, then it’s good to keep your slides moving and changing constantly as to not bore your crowd. 

Tip #13: Adjust The Size, Weight and Color of Your Font to Emphasize An Idea 

To enhance your presentation design, you need to ensure that each slide has a focal point; a place where the eye is immediately drawn to.

Typically, you want this focal point to be on your main idea. This way, your audience will immediately be guided to what you have to say next and what they can expect.

One way you can manipulate and direct the eye to go where you want it to is by adjusting the size, color and weight of your font, as you can see in our example.

Do and don't comparison of emphasizing an idea with your font design.

To highlight your main point or the driving force of your statement, you can change the color of a single word or adjust the font weight to bold. 

This will bring your idea to the forefront of your slide design, thus making it your focal point and emphasizing your main idea. 

The opposite of this idea stands true as well. If you have less important ideas that you need to have on your slide to jog your memory, you can use a lighter font-weight or complementary color to the background to make it stand out less.

Tip #14: Keep Your Presentation Notes Separate

The main rule for having a visually appealing presentation design is to keep things simple. This means that the less text you have on the slide, the better.

Your slide should highlight only your main idea, as we mentioned in a previous point, a few supportive statements and visual elements. 

Thus, you should not have your presentation notes written plainly on the slide for all to see. This will make your slide look and feel chaotic for your audience. 

If you are worried that you’ll forget your main idea or supporting arguments, then you can use a presentation presenter like Visme that keeps your presentation notes separate.

This way, you can still rest assured that all the information you need to convey for each slide is stored carefully away and you can quickly access it, without overcrowding your slide and forfeiting beautiful slide design.

Tip #15: Dedicate an Entire Slide to a Crucial Question or Remark

No one likes presentations that are limited to just a few slides, therefore obliging them to stare at the same slide for 10 minutes.

To keep up a pleasant presentation design and pace, and to keep things visually interesting, you can create slides that are dedicated solely to an impactful quote or a crucial question that supports your entire presentation scope.

So while you may be tempted to add all the answers to your question and supportive data to your slide, it may be best to keep things simple and let your statement do just that; make a statement.

Do vs. don't comparison of dedicating your slide to a crucial point in your presentation.

Tip #16: Embed Videos to Your Slides

If you have a video to share with your audience, don’t just boringly add the link to it to your slide; embed the video right within your presentation. 

This will bring your slide to life and will make things easier for you as a presenter, so you don’t have to leave your presentation and do the awkward dance of loading your video. 

You can use a presentation tool like Visme to help you create beautiful slides and embed your videos right into them.

A screenshot of Visme's editor and how to embed a video into your slides.

Tip #17: Use Negative Space to Your Advantage

Negative space, or white space, is your best friend when it comes to making a visually appealing presentation slide. 

While many times overlooked or seen as a design inconvenience, you can use extra space to actually make your design look ten times better. 

Let me show you an example.

Do vs. don't comparison slides showing how to properly use negative space.

As you can see, by simply decreasing the size of the design elements and without changing anything else, we were able to achieve a more minimal and professional-looking slide.

Make sure that you maintain the same amount of space between elements to create design cohesiveness. 

Tip #18: Use a Contrasted Background to Make Text Jump Out

One common mistake we see in presentation design is the failure to use color contrast to make your text pop.

Many times, the text gets lost or mixed in with the background because of complementary color usage. 

While staying within the grounds of a color palette is a great idea, you want to make sure that you use contrasting backgrounds and font colors in order to get your text to stand out to the reader.

As you can see in our example, when the text has a complementary color to the background, it’s hard to read. But when the text has a contrasting color, it’s appealing to the eye and is easy for the reader to see. 

Do vs. don't slide comparison showcasing how to use contrasting colors.

You can use a design tool like Visme to find professionally chosen, complementary-yet-contrasting color palettes to use for your presentation design.

Tip #19: Use Backgrounds to Bring Depth to A Visual

Why use a plain background when you can use shapes, photos, textures and more? 

If you want to bring some depth to your slide and really get your text and visuals to stand out, you can use high-resolution images or shapes as a background.

As you can see in our example, when you use a simple one-color background, it looks much plainer than if you were to add more to your background.

Do vs. don't slide comparison of how to use background elements.

Do choose a background that matches your slide design, though. If you pick a busy design, you risk overwhelming your viewer and losing their attention.

So make sure you choose a “calm” design if you have a lot of texts and visuals and a more bold design if you have less text and visuals to display.

Tip #20: Use a Presentation Template

Want a presentation design tip that will never go out of style? Start with a template rather than trying to create your own slide deck from scratch!

With a presentation software like Visme, you can start with a stunning presentation template that has been professionally designed by our team of graphic designers.

Browse our presentation template library below.

Presentation Templates

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Create your presentation View more templates

Sometimes you just need a little inspiration to kick off your presentation design. 

If you want to create a show-stopping and attention-grabbing presentation, then it’s good to know what presentation design trends are in right now.

Here are 5 of the hottest presentation design trends that are popular amongst presenters.

B+W with a Splash of Color

One popular presentation design trend right now is to create your entire presentation in black and white and then to add a single pop of color to each slide. 

Take the presentation below.

Presentation trend showing black & white w/ color.

Image Source

By using a black and white color palette and using a bold choice of color, you can bring attention where it is needed and create a strong focal point for your viewer.

It’s up to you to decide where, how often and how much color you will use per slide. 

Sometimes you only need to add in a tiny colored shape to bring attention to your slide, and other times you may want to add in two to three large colored visuals to your slide. The choice is completely up to you.

Unexpected Neon Colors

You heard it here first, bold and contrasting neon colors are the way of the future for presentation design.

This design trend is great for product presentation and pitch decks, but not only. You can use this technique to spice up any presentation that you’re worried could be potentially lacking in the speech department. 

Neon colors in a presentation slide.

Because using neon colors is so unexpected, you can use this technique to grab your viewer’s attention and keep them wanting to see more.

The trick is to not use an overwhelming amount of different neon colors, but instead to choose one or two and use them as accents against a contrasting background.

Monochrome Color Palette

Monochrome color palettes that are used in presentation design are always seen as sleek and professional. 

A monochrome color palette is a single color displayed in different strengths, for example, lighter or darker variants of the color blue. 

A monochromatic color palette presentation slide.

One way to use the monochrome color palette technique is to use the darkest color for the background and the lighter variants of the color for the text, visuals and graphic design elements. 

You can also try it the other way around and use the lightest colors for the background and the darkest ones in the foreground. 

Play around with the monochromatic design until you find the perfect fit for your slide.

Isometric Illustrations

If you haven’t noticed already, many companies have been transitioning from a minimal design approach to using isometric illustrations for their branding.

If you want to have a professional-looking presentation design and make a statement to your team, you can use isometric illustrations to achieve that.  

Isometric illustrations on a presentation slide.

Because isometric illustration design is so versatile, what you choose to present while using this design technique is equally as versatile. 

Isometric illustrations will work perfectly for any type of presentation, from product presentations and corporate presentations to technical presentations and monthly reports.

Simple Minimalism

And finally, a design trend that will likely never go out of style is simple minimalism. 

A minimalistic presentation slide design.

Just because it’s simple doesn’t mean it isn’t complex. Minimalism has always been show-stopping and that is because of the rule “Less is more.”

For each slide, a good rule of thumb is to convey just enough information for the reader to understand what’s going on and use a neutral color palette. 

Showcase your most important ideas in bold, use modern fonts and your minimal slideshow will have your audience captivated immediately. 

If you’re still hungry to find more presentation design trends, then no worries. We have an entire list of 100+ creative presentation ideas and design trends that we created just for you to draw inspiration from.

Ready to put some of these presentation design tips into action? At Visme, we have hundreds of presentation templates to help you get started. Take a look at these 15 presentation templates for various use cases below.

Template #1: Brand Guidelines Presentation Template

A brand guidelines presentation template available in Visme.

If you have brand guidelines created for your business, one great way to share them with your team and stakeholders is to put together a custom presentation showing off your style guide.

This presentation template makes it easy to display your font combinations and color palette for your brand. And if you’re just starting out or looking to rebrand, you can even design a logo in Visme.

Our Dynamic Field feature makes your presentation design quick and painless. You can create dynamic fields and change their values across your projects and presentations with a single click. 

Template #2: Pitch Deck Presentation Template

New businesses who are looking to secure funding for their startup need a clean and eye-catching pitch deck design for pitching investors.

Using a theme like the one above gives you access to a variety of different startup stories for you to choose from when creating your presentation and highlighting the most important aspects of your business.

Made in partnership with FounderSuite, this pitch deck presentation template is perfect for your next investor pitch.

Template #3: Competitor Analysis Interactive Presentation Template

A competitor analysis presentation template available in Visme.

If you’re going to have a successful business, you need to have a firm understanding of who your competition is and what they bring to the table. This will be essential in marketing, for your sales team and just as a general understanding for your company.

This competitor analysis presentation template comes with built-in interactive features to help you get a good understanding of who your competitors are and what potential threats they pose.

Template #4: Business Plan Presentation Template

A business plan presentation template available in Visme.

Another essential business presentation is your business plan. This template offers the exact presentation structure you need to build out your business plan. All you need to do is replace the placeholder text with your own!

Template #5: Marketing Plan Presentation Template

A marketing plan presentation template available in Visme.

And any good marketing team needs a thorough marketing plan. This presentation template is similar to our business plan presentation template in that we’ve laid out the entire presentation outline for you. All you need to do is input your own strategy.

Template #6: Webinar Presentation Template

A webinar template available in Visme.

One great form of lead generation is hosting a webinar . This webinar template allows you to insert all of the information and sales pitch you want to share with your webinar attendees, all in a stunning, cohesive design.

Simply insert your own info, then brand the design so it matches your company’s fonts, colors and other style guide elements.

Template #7: SWOT Analysis Presentation Template

A SWOT analysis presentation template available in Visme.

Have you ever conducted a SWOT analysis for your business? It covers the strengths, weaknesses, opportunities and threats that your company faces.

Putting together a SWOT analysis is a great idea when starting a business or adjusting your marketing plan, and this template dedicated to laying out each section is the perfect place to start.

Template #8: Keynote Presentation Template

A keynote presentation template available in Visme.

Are you going to be a keynote speaker at an upcoming event? You should only be focusing on creating stellar content that will wow your audience, rather than how to create your design. Use a template like this to make sure your design is eye-catching no matter what.

Template #9: Employee Handbook Interactive Presentation Template

An employee handbook presentation template available in Visme.

If your business is bringing on new employees, you’ll likely need to put together an employee handbook to make sure everyone understands your company’s mission and the overall guidelines for working with your business.

An interactive presentation template like this one is a great starting point for creating and distributing your own employee handbook.

Not only can you insert helpful information within this presentation, but you can also link back to resources on your intranet or website and simply share the digital version of this presentation via a private or password protected link.

Template #10: Training Manual Presentation Template

A training manual presentation template available in Visme.

In a similar vein, it can also be helpful to create a training manual for the different roles and departments that your company hires for.

Training manuals like this help new employees start off on the right foot, understanding exactly what’s expected of them in their role and day-to-day tasks. Customize this template with your own training information to share with new team members.

Template #11: Case Study Presentation Template

A case study presentation template available in Visme.

Another great use case for your next presentation is to share a case study . Showcase how your customers are using your tool and highlight success stories that could drive potential customers to sign up for your product or service.

Template #12: Informational Presentation Template

An informational presentation template available in Visme.

Regardless of who your audience is, presentations are the perfect format for sharing information. Create an informational presentation to embed in a blog post or share on SlideShare. Present important information to your team. Create presentations to share useful information at conferences and events.

There are so many different reasons you might need to create an informational presentation, and this template is the perfect fit.

Template #13: Creative Brief Interactive Presentation Template

A creative brief presentation template available in Visme.

When working with a freelancer, contractor or designer, sometimes you’ll need to present a creative brief so everyone working on the project knows exactly what the outcome is supposed to be.

Using an interactive presentation template like the one above is a great idea for conveying the information in an engaging way that will be easy to remember.

Template #14: Guy Kawasaki Presentation Template

A Guy Kawasaki presentation template available in Visme.

Guy Kawasaki coined the 10-20-30 rule when it comes to presentations. 10 slides, 20 minute presentation, with fonts no smaller than 30pt.

If that’s what you’re looking for, this presentation template is exactly what you need.

Template #15: Ignite Presentation Template

An Ignite presentation template available in Visme.

Ignite is a special type of presentation. Speakers give a 5-minute presentation on their topic alongside 20 slides that auto-advance every 15 seconds.

This means you can’t have too much text on any given slide, as you need to keep the tempo of the presentation.

If you’re planning to give an Ignite presentation, this template offers up the perfect starting point for ensuring you’re not using too much text.

Create Your Own Stunning Presentation Design

Ready to get started designing your own presentation? Give Visme’s presentation software a try and create the best presentation design you’ve ever made. We can’t wait to see what you come up with!

Create beautiful presentations faster with Visme.

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About the Author

Chloe West is the content marketing manager at Visme. Her experience in digital marketing includes everything from social media, blogging, email marketing to graphic design, strategy creation and implementation, and more. During her spare time, she enjoys exploring her home city of Charleston with her son.

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Countway Practical Presentation Skills

Presentation Slides

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Body Language

  • Showtime! (Tips when "on stage")
  • Upcoming Classes & Registration

presentation guidelines

On this page you will find many of the tips and common advice that we cover within our Practical Presentation Skills Workshop.

If you are hoping to attend a workshop in the future, please check the schedule of upcoming classes, and reserve your spot. Space does fill up each week, so please register early!

Creating slides to accompany your presentation can be a great way to provide complimentary visual representation of your topic. Slides are used to fill in the gaps while you tell the story.

Start your presentation with a brief introduction- who you are and what you are going to talk about. 

presentation guidelines

Think about your presentation as a story with an organized beginning (why this topic), middle (how you did the research) and end (your summary findings and how it may be applicable or inform future research). You can provide a brief outline in the introduction so the audience may follow along. 

Keep it simple with a few key concepts, examples and ideas.

advice: be human and emotional; audiences don't like robots

Make sure your audience knows the key takeaway points you wish to get across.

A good way to practice this is to try and condense your presentation into an elevator pitch- what do you want the audience to walk away know? 

Show your enthusiasm!

If you don’t think it is interesting- why should your audience?

Some Good Alternatives to PowerPoint:

  • Google Slides
  • Keynote (Mac)  
  • Prezi  
  • Zoho Show  
  • PowToon  
  • CustomShow  
  • Slidebean  
  • Haiku Deck  
  • Visme  
  • Emaze  
  • and more…  

Your body language speaks volumes to how confident you are on the topic, how you are feeling up on stage and how receptive you are to your audience. Confident body language, such as smiling, maintaining eye contact, and persuasive gesturing all serve to engage your audience.

presentation guidelines

  • Make eye contact with those in the audience that are paying attention and ignore the rest!
  • Speak slower than what you would normally, take a moment to smile at your audience, and project your voice. Don’t rush, what you have to say is important!
  • Don’t’ forget to breathe. Deep breaths and positive visualization can helps slow that pounding heart.
  • Work on making pauses where you can catch your breath, take a sip of water, stand up straight, and continue at your practiced pace.
  • Sweaty palms and pre-presentation jitters are no fun. Harness that nervous energy and turn it into enthusiasm! Exercising earlier in the day can help release endorphins and help relieve anxiety.
  • Feeling shaky? Practicing confident body language is one way to boost your pre-presentation jitters. When your body is physically demonstrating confidence, your mind will follow suit. Standing or walking a bit will help you calm those butterflies before you go on stage.
  • Don’t be afraid to move around and use the physical space you have available but keep your voice projected towards your audience.
  • Practice, practice, practice! Get to the next Practical Presentation Skills workshop in Countway Library http://bit.ly/countwaypresent and practice your talk in front of a supportive and friendly group!

presentation guidelines

  • Excessive bullet points
  • Reading your slides instead of telling your story
  • Avoid excessive transitions and gimmick
  • Numerous charts (especially all on the same slide)
  • Lack of enthusiasm and engagement from you
  • Too much information and data dump
  • Clutter and busy design
  • Lack of design consistency 

Now you are on stage!

When delivering the talk, watch out for these bad habits:

  •  Avoiding eye-contact
  • Slouching or bad posture
  • Crossed arms
  • Non-purposeful movement
  • Not projecting your voice
  • Speaking away from the microphone
  • Speaking with your back to the audience (often happens when reading slides)
  • Next: Upcoming Classes & Registration >>
  • Last Updated: Jun 4, 2024 12:35 PM
  • URL: https://guides.library.harvard.edu/presentation
         


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Unveiling the Structure in Mental Disorder Presentations

  • 1 Department of Psychiatry, Yale School of Medicine, New Haven, Connecticut
  • 2 National Center for PTSD, VA Connecticut Healthcare System, West Haven
  • 3 Department of Consultation-Liaison Psychiatry and Psychosomatic Medicine, University Hospital Zurich (USZ), Zurich, Switzerland
  • 4 University of Zurich (UZH), Zurich, Switzerland
  • 5 Department of Epidemiology, Biostatistics and Community Health Sciences, Ben-Gurion University of the Negev, Beer-Sheva, Israel
  • 6 Wu Tsai Institute, Yale University, New Haven, Connecticut
  • 7 Department of Psychological and Brain Sciences, Dartmouth College, Hanover, New Hampshire
  • 8 Mental Health Informatics Section, Office of Mental Health and Suicide Prevention, Department of Veterans Affairs, Washington, DC
  • 9 Department of Biomedical Informatics, Vanderbilt University Medical Center, Nashville, Tennessee
  • 10 Department of Social and Behavioral Sciences, Yale School of Public Health, New Haven, Connecticut
  • 11 Department of Psychology, Yale University, New Haven, Connecticut

Question   Is there a common pattern of symptom combinations across mental disorders?

Finding   This cross-sectional study found a specific pattern across 4 empirical samples (N = 155 474), with 41.7% to 99.8% of symptom combinations being reported by less than 1% of the sample, while the 1% most frequent combinations were highly prevalent in 33.1% to 78.6% of the corresponding sample. Because of the interdependence of a disorder’s symptoms, not all symptom combinations are equally likely.

Meaning   Polythetic definitions lead to a common pattern of symptom heterogeneity: the presence of few prototypical and many atypical symptom combinations.

Importance   DSM criteria are polythetic, allowing for heterogeneity of symptoms among individuals with the same disorder. In empirical research, most combinations were not found or only rarely found, prompting criticism of this heterogeneity.

Objective   To elaborate how symptom-based definitions and assessments contribute to a distinct probability pattern for the occurrence of symptom combinations.

Design, Setting, and Participants   This cross-sectional study involved a theoretical argument, simulation, and secondary data analysis of 4 preexisting datasets, each consisting of symptoms from 1 of the following syndromes: posttraumatic stress disorder, depression, schizophrenia, and anxiety. Data were obtained from various sources, including the National Institute of Mental Health Data Archive and Department of Veteran Affairs. A total of 155 474 participants were included (individual studies were 3930 to 63 742 individuals in size). Data were analyzed between July 2021 and January 2024.

Exposure   For each participant, the presence or absence of each assessed symptom and their combination was determined. The number of all combinations and their individual frequencies were assessed.

Main Outcome and Measure   Probability or frequency of unique symptom combinations and their distribution.

Results   Among the 155 474 participants, the mean (SD) age was 47.5 (14.8) years; 33 933 (21.8%) self-identified as female and 121 541 (78.2%) as male. Because of the interrelation between symptoms, some symptom combinations were significantly more likely than others. The distribution of the combinations’ probability was heavily skewed with most combinations having a very low probability. Across all 4 empirical samples, the 1% most common combinations were prevalent in a total of 33.1% to 78.6% of the corresponding sample. At the same time, many combinations (ranging from 41.7% to 99.8%) were reported by less than 1% of the sample.

Conclusions and Relevance   This study found that within-disorder symptom heterogeneity followed a specific pattern consisting of few prevalent, prototypical combinations and numerous combinations with a very low probability of occurrence. Future discussions about the revision of diagnostic criteria should take this specific pattern into account by focusing not only on the absolute number of symptom combinations but also on their individual and cumulative probabilities. Findings from clinical populations using common diagnostic criteria may have limited generalizability to the large group of individuals with a low-probability symptom combination.

Read More About

Spiller TR , Duek O , Helmer M, et al. Unveiling the Structure in Mental Disorder Presentations. JAMA Psychiatry. Published online August 07, 2024. doi:10.1001/jamapsychiatry.2024.2047

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More From Forbes

You’re giving a talk tips for avoiding the goosebumps.

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Do you have glossophobia?

That’s a fear of public speaking, a phobia believed to affect up to 75% of the population.

The physical symptoms range from slight nervousness and brain freeze to trembling, sweating, rapid heartbeat, and full-on panic.

For most people, fear of public speaking is not a hindrance because their work doesn’t require speeches or presentations. But if your profession places value on speaking skills, you’d be smart to be strategic about developing your capacity.

The ability to persuade an audience is an important trademark of a leader. My early career experience as a speechwriter and communication coach (for cabinet officers in two White House administrations as well as for C-suite executives in many corporations) provided some key take-aways.

  • Effective public speaking is definitely a skill you can learn.
  • Talk about things you know well and want to share with others.
  • Manage your discomfort by thoroughly preparing, practicing, and visualizing.
  • Even if you plan to speak from abbreviated notes, write out and refine your entire presentation. This will help you develop your content and build your confidence.
  • Sharpen your delivery with repeated, focused practice.

Let’s zero in on those last two points.

The act of writing your “script” will help you explore your material and select precise wording. Focus on vocabulary you’re comfortable using. Choose words that have impact. Use short sentences. Provide evidence to support your key points. In your closing, repeat the points you want your audience to remember. Edit your draft carefully. Remove redundancies and cut out material that clutters rather than illuminates.

Today’s NYT Mini Crossword Clues And Answers For Tuesday, August 13

Trump vs. harris 2024 polls: harris expands lead in latest survey, musk-trump x interview: trump takes friendly questions from musk after glitch-plagued start.

Does that sound like work? It is! And if you do it right, your investment of time and effort will pay big dividends.

Think about it: musicians, athletes and other professional invest much more time training than in performing. So why would you expect to successfully prepare and deliver a speech without paying the price?

Years ago, I was coaching a business executive who was scheduled to speak at his company’s annual shareholders meeting. He was nervous about the assignment and displayed all the symptoms of glossophobia. I was videotaping his practice session.

Before he started his speech, I asked the man about his new cell phone he’d put on the table beside the podium. He launched into an animated description of all the phone’s features, how it saved him time, enabled him to stay in touch with his staff, and even take photos of his grandchildren. His spirited narrative about his new phone was worthy of a prime-time TV commercial.

Then he transitioned into his speech for the shareholders meeting.

What the man didn’t realize was that the videotape was running the entire time. When I played the whole thing back for him, he was astonished. It was as though two completely different people had been in front of the camera. He was comfortable and animated when carrying on about his new phone. But when he started his speech, it was as though someone had flipped an invisible switch. Suddenly he was stiff and awkward. His script was crammed with “corporatespeak”—tired phrases often found in legal documents rather than in natural conversation. No wonder the man was uncomfortable. He was trying to give a speech that didn’t remotely sound the way he would normally talk.

When the man re-worked his script to sound like real talk, his practice sessions were much more comfortable and his appearance at the shareholders meeting was a success.

Consider these tips when preparing your next talk.

1. Plan. Determine the best approach to your topic. Plan to address this topic in a way that will benefit your entire audience. (Remember that your listeners may have widely different backgrounds in terms of education, age, experience, etc.)

2. Organize: List the points you want to cover. Then sift and re-arrange these into no more than three or four main ideas, putting all the rest under these as sub-ideas. Effective introductory material usually (a) establishes a bond of common interest with your listeners, (b) identifies your topic and purpose and their importance to the audience, and (c) mentions the main points to be discussed in the talk. The effective conclusion is usually a brief summary of what you’ve said, with a final statement of the basic message you want your listeners to retain … or the belief you want them to have … or the action you want them to take.

3. Develop: Make notes. Gather material. Then select the necessary “evidence”— research, quotations, comparisons, anecdotes, etc.—to support and develop your points throughout the talk.

4. Practice: Condense your material to a simple outline. Practice delivering your talk aloud . Keep your delivery conversational and natural. (Typically, you’re talking to friends.) Time yourself. If you’ve been asked to talk for 15 minutes and your outline requires 17, trim it by at least three or four minutes. Then practice some more. The more you practice (a little bit every day over a period of several days), the more comfortable you’ll be.

Speech time is precious time. People attend a meeting to be instructed or even inspired. Ponder this: If you address an audience of, say, 150 people for 15 minutes, you’ve used a total of 37.5 hours! (15 minutes x 150 = 2,250 minutes or 37.5 hours)

You can do this! Invest the effort in honing your speaking skills and you’ll significantly enhance your value in the marketplace of ideas.

Rodger Dean Duncan

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American Psychological Association

Title Case Capitalization

APA Style uses two types of capitalization for titles of works (such as paper titles ) and headings within works : title case and sentence case .

In title case, major words are capitalized, and most minor words are lowercase. In sentence case, most major and minor words are lowercase ( proper nouns are an exception in that they are always capitalized).

  • major words: Nouns, verbs (including linking verbs), adjectives, adverbs, pronouns, and all words of four letters or more are considered major words.
  • minor words: Short (i.e., three letters or fewer) conjunctions, short prepositions, and all articles are considered minor words.

Title case capitalization is covered in the seventh edition APA Style manuals in the Publication Manual Section 6.17 and the Concise Guide Section 5.7

presentation guidelines

How to implement title case

In title case, capitalize the following words in a title or heading:

  • the first word of the title or heading, even if it is a minor word such as “The” or “A”
  • the first word of a subtitle
  • the first word after a colon, em dash, or end punctuation in a heading
  • major words, including the second part of hyphenated major words (e.g., “Self-Report,” not “Self-report”)
  • words of four letters or more (e.g., “With,” “Between,” “From”)

Lowercase only minor words that are three letters or fewer in a title or heading (except the first word in a title or subtitle or the first word after a colon, em dash, or end punctuation in a heading):

  • short conjunctions (e.g., “and,” “as,” “but,” “for,” “if,” “nor,” “or,” “so,” “yet”)
  • articles (“a,” “an,” “the”)
  • short prepositions (e.g., “as,” “at,” “by,” “for,” “in,” “of,” “off,” “on,” “per,” “to,” “up,” “via”)

When to use title case

Use title case for the following:

  • titles of articles, books, reports, and other works appearing in text

In the book Train Your Mind for Peak Performance: A Science-Based Approach for Achieving Your Goals

In the article “Turning Frowns (and Smiles) Upside Down: A Multilevel Examination of Surface Acting Positive and Negative Emotions on Well-Being”

  • titles of tests or measures, including subscales

Beck Depression Inventory–II

  • all headings within a work (Levels 1–5; these are also bold or bold italic)
  • the title of your own paper and of named sections and subsections within it

the Results section

  • titles of periodicals (these are also italicized)

Journal of Latinx Psychology

Chicago Tribune

  • table titles (these are also italicized)
  • figure titles (these are also italicized), axis labels, and legends
  • Open access
  • Published: 12 August 2024

Micropapillary breast carcinoma in comparison with invasive duct carcinoma. Does it have an aggressive clinical presentation and an unfavorable prognosis?

  • Yasmine Hany Abdel Moamen Elzohery 1 , 5 ,
  • Amira H. Radwan 2 , 5 ,
  • Sherihan W. Y. Gareer 2 , 5 ,
  • Mona M. Mamdouh 3 , 5 ,
  • Inas Moaz 4 , 5 ,
  • Abdelrahman Mohammad Khalifa 5 ,
  • Osama Abdel Mohen 5 ,
  • Mohamed Fathy Abdelfattah Abdelrahman Elithy 5   nAff6 &
  • Mahmoud Hassaan 5   nAff7  

BMC Cancer volume  24 , Article number:  992 ( 2024 ) Cite this article

Metrics details

Invasive micropapillary carcinoma (IMPC) was first proposed as an entity by Fisher et al. In the 2003 World Health Organization (WHO) guidelines for histologic classification of the breast tumors. IMPC was recognized as a distinct, rare histological subtype of breast cancer.

IMPC is emerging as a surgical and oncological challenge due to its tendency to manifest as a palpable mass, larger in size and higher in grade than IDC with more rate of lymphovascular invasion (LVI) and lymph node (LN) involvement, which changes the surgical and adjuvant management plans to more aggressive, with comparative prognosis still being a point of ongoing debate.

Aim of the study

In this study, we compared the clinicopathological characteristics, survival and surgical management of breast cancer patients having invasive micropapillary carcinoma pathological subtype in comparison to those having invasive duct carcinoma.

This is a comparative study on female patients presented to Baheya center for early detection and treatment of breast cancer, in the period from 2015 to 2022 diagnosed with breast cancer of IMPC subtype in one group compared with another group of invasive duct carcinoma. we analyzed 138 cases of IMPC and 500 cases of IDC.

The incidence of LVI in the IMPC group was 88.3% in comparison to 47.0% in the IDC group (p < 0.001). IMPC had a higher incidence of lymph node involvement than the IDC group (68.8% and 56% respectively). IMPC had a lower rate of breast conserving surgery (26% vs.37.8%) compared with IDC.

The survival analysis indicated that IMPC patients had no significant difference in overall survival compared with IDC patients and no differences were noted in locoregional recurrence rate and distant metastasis rate comparing IMPCs with IDCs.

The results from our PSM analysis suggested that there was no statistically significant difference in prognosis between IMPC and IDC patients after matching them with similar clinical characteristics. However, IMPC was found to be more aggressive, had larger tumor size, greater lymph node metastasis rate and an advanced tumor stage.

Peer Review reports

Introduction

Breast cancer is the most common cancer in women. In the 2012 World Health Organization (WHO) classification of breast cancer. Breast Cancer is classified into up to 21 different histological types depending on cell growth, morphology and architecture patterns [ 1 ]. The invasive carcinoma of no special type (IBC-NST), which is known as invasive ductal carcinoma (IDC), is the most frequently occurring histological type, which constitutes around 75% of invasive breast carcinoma [ 2 ].

Invasive micropapillary carcinoma (IMPC) was first proposed as an entity by Fisher et al. in 1980 [ 3 ] and first described as the term “invasive micropapillary carcinoma” by Siriaunkgul et al. [ 4 ] in 1993.

In the 2003 World Health Organization (WHO) guidelines for histologic classification of the breast tumors [ 5 ]. IMPC was recognized as a distinct, rare histological subtype of breast cancer. While micropapillary histological architecture is present in 2–8% of breast carcinomas, pure micropapillary carcinoma is uncommon and accounts for 0.9–2% of all breast cancers [ 6 ].

IMPC exhibits more distinct morphologic architecture than the IDC, characterized by pseudopapillary and tubuloalveolar arrangements of tumor cell clusters in clear empty sponge-like spaces that resemble extensive lymphatic invasion [ 7 ]. The neoplastic cell exhibits an “inside-out” pattern, known as the reverse polarity pattern [ 2 ].

Most studies demonstrate that the radiological findings of IMPC are irregular-shaped masses with an angular or spiculated margin on ultrasound, mammography and MRI with heterogeneous enhancement and washout kinetics on MRI [ 8 ].

IMPC had tendency to manifest as a palpable mass, larger in size and higher in grade than IDC with more rate of lymphovascular invasion (LVI) and lymph node (LN) involvement, which changes the surgical and adjuvant management plans to more aggressive, with comparative prognosis still being a point of ongoing debate [ 9 ].

In this study, we compared the clinicopathological characteristics, survival and surgical management of breast cancer patients having invasive micropapillary carcinoma pathological subtype in comparison to those having invasive ductal carcinoma.

Patient and method

This is a comparative study on female patients presented to Baheya center for early detection and treatment of breast cancer, in the period from 2015 to 2022 diagnosed with breast cancer of IMPC subtype in one group compared with another group of invasive duct carcinoma.

This retrospective study analyzed 138 cases of IMPC and 500 cases of IDC. Informed consent was obtained from all patients. Ethical approval is obtained from Baheya center for early detection and treatment of breast cancer and National research center ethics committee. Baheya IRB protocol number:202305150022.

The following clinical-pathological features were analyzed for each case: patient age at diagnosis, clinical presentation, laterality, imaging findings, histopathological examination, treatment plan with either primary surgical intervention or other treatment protocol according to tumor stage and biological subtypes.

A breast pathologist evaluated the tumor size, type, grade, lymphovascular invasion, estrogen receptor (ER), progesterone receptor (PR), human epidermal growth factor receptor 2 (HER2) receptor and the axillary lymph node involvement.

According to the ASCO/CAP guideline update, 2019: Samples with 1% to 100% of tumor nuclei positive for ER or progesterone receptor (PgR) are interpreted as positive. If ER (not PgR), 1% to 10% of tumor cell nuclei are immunoreactive, the sample are reported as ER Low Positive. There are limited data on the overall benefit of endocrine therapies for patients with low level (1%-10%) ER expression, but they currently suggest possible benefit, so patients are considered eligible for endocrine treatment. A sample is considered negative for ER or PgR if < 1% or 0% of tumor cell nuclei are immunoreactive [ 10 ]. An Allred score between 0 and 8. This scoring system looks at what percentage of cells test positive for hormone receptors, along with how well the receptors show up after staining, called intensity: proportion of cells staining (0, no staining; 1, < 1%; 2, between 1 and 10%; 3, between 11 and 33%; 4, between 34 and 66% and 5, between 67%–100% of the cells staining). Intensity of positive tumor cells (0, none; 1, weak, 2, intermediate; and 3, strong) [ 11 ].

HER2 Test Guideline IHC Recommendations, 2018. IHC 0: as defined by no staining observed or membrane staining that is incomplete and is faint/barely perceptible and within <  = 10% of the invasive tumor cells. IHC 1 + : as defined by incomplete membrane staining that is faint/barely perceptible and within > 10% of the invasive tumor cells. IHC 2 + : The revised definition of IHC 2 + (equivocal) is weak to moderate complete membrane staining observed in > 10% of tumor cells. IHC 3 + : based on circumferential membrane staining that is complete, intense in > 10% of tumor cells. [ 12 ].

ASCO–CAP HER2 SISH Test Guideline Recommendations,2018 Twenty nuclei (each containing red (Chr17) and black (HER2) signals) should be enumerated. The final results for the HER2 status are reported based on the ratio formed by dividing the sum of HER2 signals for all 20 nuclei divided by the sum of Chromosome 17 signals for all 20 nuclei. The amplification status is defined as Amplified if the HER2/Chromosome 17 ratio > / = 2.0 and the average Her2 gene copy number is > / = 4.0. It is non-Amplified if the HER2/Chromosome 17 ratio < 2.0 with the Her2 gene copy number is < 4.0. If the HER2/Chr17 ratio is < 2 and the Her2 gene copy number is between 4.0 and 6.0, or, HER2/Chr17 ratio is > / = 2 and the Her2 gene copy number is < 4, or HER2/Chr17 ratio is < 2 and the Her2 gene copy number is > / = 6.0, an additional work should be done. [ 12 ].

Follow-up duration was calculated from the date of diagnosis to the date of the last follow-up. Patients still alive at the last follow-up censored or to the date of occurrence of any event or death.

Disease-free survival was defined as the duration (months) from the initial diagnosis of breast cancer to first any type of recurrence (invasive ipsilateral breast tumor recurrence, local invasive recurrence, regional invasive recurrence, invasive contra lateral breast cancer, distant metastasis.

Overall survival (OS) is defined as the time from diagnosis of breast cancer to death from any cause.

Data were statistically analyzed using an IBM-compatible personal computer with Statistical Package for the Social Sciences (SPSS) version 23. Quantitative data were expressed as mean, standard deviation (SD) and range (minimum–maximum). Qualitative data were expressed as Number (N) and percentage (%), while A P value of < 0.05 was statistically significant. For comparison of unmatched data, chi-square tests were used for categorical variables and t-tests or Mann–Whitney tests for continuous variables.

In this study, we analyzed 138 cases of IMPC which presented to our center in the period from 2015 to 2022.We included a total number of 500 cases of IDC as controls with a ratio of controls to cases 4:1.

Propensity score matching (PSM) is a method for filtrating experimental and control cases of similar characteristics, which are called the matching variables, from existing data to make them comparable in a retrospective analysis. PSM reduce the effect of selection bias. So, the comparison of outcomes between two groups can be fair.

The variables for propensity score matching were selected as follows: age (years), tumour size (cm), nodal status, HR status and HER2 status.

To diminish the effects of baseline differences and potential confounds in clinical characteristics and patients across histology subtypes for outcome differences (disease-free survival and overall survival), PSM method was applied with each micropapillary patient matched to one IDC patient who showed similar baseline characteristics in terms of: menopausal status, comorbidities, multiplicity, histologic grade, tumor size, stage, nodal status, ER /PR status. Differences in prognosis were assessed by Kaplan–Meier analysis.

Most of the patients were postmenopausal, the mean age of patients in IMPC group was 57.36 ± 11.321 years while the mean age of the IDC group was 56.63 ± 9.719 years ( p  = 0.45) (Table 1 ).

The most common presentation of IMPC on breast mammography was an irregular shaped mass with a non-circumscribed spiculated margin. while, the most common sonographic finding of IMPC was hypoechoic mass with irregular shapes and spiculated margins. Associated microcalcifications were found in 49 patients (35.5%) of IMPC group. Figs. ( 1 , 2 ): Radiological characteristics of IMPC.

figure 1

A , B 37-years-old female patient presented with Left breast UOQ extensive fine pleomorphic and amorphous calcifications of segmental distribution, with UOQ multiple indistinct irregular masses. C ultrasound showed left breast UOQ multiple irregular hypoechoic masses with calcific echogenic foci, the largest is seen at 1 o’clock measuring 13 × 15mm. Intraductal echogenic lesions are noted

figure 2

A , B , C 40-years-old female patient presented with left UOQ extensive pleomorphic microcalcifications of segmental distribution reaching the areola, with multiple well-circumscribed small obscured masses. D , E complementary Ultrasound showed left 2 o’clock multiple ill-defined and well-defined hypoechoic masses (BIRADS 5)

All patients underwent axillary sonography where 77 patients (55.8%) of the IMPC group exhibited pathological lymph nodes and 18 patients (13%) had indeterminate lymph nodes demonstrating preserved hila and associated with either a symmetrical increase of their cortical thickness reaching 3mm or with a focal increase in the cortical thickness.

Multiple lesions were detected in 30% of IMPC patients in comparison to 7% of IDC patients. Intra-ductal extension with nipple involvement was found in 44 patients (31.9%) of the IMPC group (Table 2 ).

MRI was done for 5 cases (3.6%), while CESM was performed for 18 cases (13%) of the IMPC group, the commonest presentation of IMPC in contrast study was irregular shaped enhanced mass in 21 patients and non-mass enhancement was found in 5 patients. Figs. ( 3 , 4 ).

figure 3

Further imaging modalities. A , B , C 60-years-old female patient had right breast irregular hypoechoic solid mass by ultrasound (BIRADS 5). D , E CESM showed a right breast irregular heterogeneously enhancing solid mass

figure 4

Role of CESM in diagnosis of IMPC patients. A , B 42-years-old patient presented with a left LIQ irregular spiculated mass with suspicious microcalcifications, other similar lesions were seen anterior and posterior at the same line. C Ultrasound showed a heterogeneously hypoechoic irregular mass with a spiculated outline with multiple similar satellite lesions were seen anterior and posterior to the main lesions

The average tumor size in the IMPC and IDC groups was 3.37 ± 2.04 cm and 2.72 ± 1.39 cm, respectively ( P  < 0.001).

The percentage of tumors larger than 5cm, was reported 9.5% in IMPC and 7.4% in IDC.

The pure form of IMPC was the most common type and found in 90 cases (65%) and 47 cases (34%) were mixed type where IDC was the commonest associated type.

There are 6 cases in the IMPC group diagnosed as invasive mucinous carcinoma on biopsy, then in the specimen was mixed invasive micropapillary, IBC-NST and invasive mucinous carcinoma.

On core biopsy, 28 cases were diagnosed as IMPC with focal IDC component, but in corresponding specimens 10 cases were only approved to be mixed invasive micropapillary and invasive duct carcinoma, while others diagnosed as pure invasive micropapillary carcinoma without IDC component.

On the other hand, 48 of our cases were diagnosed as IDC on core biopsy, but in the final specimen examination, 17 of these cases were diagnosed as pure invasive micropapillary carcinoma without invasive ductal component.

The explanation of controversy in proper histologic subtyping of carcinoma on core biopsy and the definite subtype on the corresponding specimen was that the ductal component which only represented in the biopsy is a very minor component of the tumor or the limited sampling, tissue fragmentation and architecture distortion in core biopsy may cause diagnostic pitfalls as regard precise subtyping of the tumor.

The incidence of LVI in the IMPC group was 88.3% in comparison to 47.0% in the IDC group ( p  < 0.001).

IMPC had a higher incidence of lymph node involvement than the IDC group (68.8% and 56% respectively) with N3 stage reported in 12.4% of IMPC patients.

IMPC had a higher nuclear grade than the IDC group (25.1% and 15.2% respectively).

The percentage of ER-positive patients was 97.8% in the IMPC group and 87.6% in the IDC group ( p  < 0.001), while PR-positive cases were 98.6% in the IMPC group and 88.8% in the IDC group ( p  < 0.001). HER2 status was positive in 4.3% of IMPCs and 8% of IDCs ( p  = 0.23) (Table 3 ) (Figs. 5 ,  6 ).

figure 5

A case of invasive micropapillary carcinoma. A case of invasive micropapillary carcinoma, grade II. A Tissue core biopsy, × 100, B MRM specimen × 100 with Positive metastatic L. nodes 2/15, C ER is positive in > 90% of tumor cells, × 100, D PR is positive in > 90% of tumor cells, × 400, E HER2/neu is negative, × 400 and F) Ki-67 labelling index is high, × 200. This case was considered as luminal type pure invasive micropapillary carcinoma. (100 micron 20__ 50 micron 40)

figure 6

A case of invasive duct carcinoma. A case of invasive duct carcinoma, grade II. A Tissue core biopsy, × 100, B MRM specimen, × 200 with negative L. nodes 0/16, C ER is positive in > 90% of tumor cells, × 200, D PR is positive in > 90% of tumor cells, × 100, E HER2/neu is negative, × 400. This case was considered as luminal type pure invasive duct carcinoma

Regarding definitive surgical management, IMPC had a lower rate of breast conserving surgery (26% vs.37.8%) compared with IDC. While, 49.3% of IMPC patients underwent modified radical mastectomy in comparison to 46% of the IDC patients. Such high incidence of mastectomy was due to the advanced stage at presentation, presence of multiple lesions and presence of intra-ductal extension with nipple involvement.

The incidence of re-surgery in the IMPC group was only in 3 cases, two of them underwent completion mastectomy after the initial conservative breast surgery and axillary clearance. While one patient underwent wider margin excision as positive margin for an invasive residual disease was found.

Two patients in the IMPC group had distant metastasis at the initial diagnosis, they had multiple metastatic lesions and received systemic treatment but one of them underwent palliative mastectomy.

Systemic chemotherapy was administered to 107 patients (77.5%) in the IMPC group and to 207 patients (41%) in the IDC group. Hormonal therapy was administered to all IMPC patients and 76% patients in the IDC group (Table 4 ).

The overall median follow-up duration was 21 months (range 6 – 88 months) with mean follow up duration = 29.8months.

Among the 138 IMPC patients, local recurrence developed in 3 cases, they developed a recurrence at 6,18 and 48 months postoperative. Distant metastasis developed in 5 patients in the form of bone, lung, hepatic and mediastinal lymph node metastasis.

The survival analysis indicated that IMPC patients had no significant difference in overall survival compared with IDC patients and no differences were noted in locoregional recurrence rate comparing IMPCs with IDCs (2.2% and 0.4% respectively). P value for local recurrence = 0.12 (yates corrected chi square).

Distant metastasis rate comparing IMPCs with IDCs was (3.7% and 5.4% respectively). P value for distant metastasis = 0.53 (Table 5 ).

Comparison of OS between IDC and micropapillary cases (Matched by propensity score matching -PSM).

Case Processing Summary

Type

Total N

N of Events

Censored

N

Percent

IDC

125

7

118

94.4%

Micropapillary

128

3

125

97.7%

Overall

253

10

243

96.0%

Type

Mean survival time

Estimate

Std. Error

95% Confidence Interval

Lower Bound

Upper Bound

IDC

84.596

2.314

80.061

89.131

Micropapillary

57.530

.844

55.876

59.185

Overall

85.807

1.633

82.606

89.008

Overall Comparisons

 

Chi-Square

df

Sig.

Log Rank (Mantel-Cox)

.438

1

.508

  • Test of equality of survival distributions for the different levels type

Disease free survival

figure a

Type

Total N

N of Events

Censored

N

Percent

IDC

124

11

113

91.1%

Micropapillary

129

5

124

96.1%

Overall

253

16

237

93.7%

Type

Mean

Estimate

Std. Error

95% Confidence Interval

Lower Bound

Upper Bound

IDC

77.324

3.019

71.407

83.242

Micropapillary

56.062

1.355

53.407

58.718

Overall

78.725

2.333

74.152

83.299

 

Chi-Square

df

Sig.

Log Rank (Mantel-Cox)

.380

1

.537

  • Test of equality of survival distributions for the different levels of type

figure b

IMPC is a highly invasive type of breast cancer. Hashmi A.A. et al. [ 13 ] found that the incidence of IMPC is very low accounting for 0.76–3.8% of breast carcinomas.

Shi WB et al.; [ 7 ] in a study comparing 188 IMPC cases and 1,289 invasive ductal carcinoma (IDC) cases from China showed that IMPC can occur either alone or mixed with other histological types, such as ductal carcinoma in situ, mucinous carcinoma and IDC. Furthermore, the majority of patients had mixed IMPC.

Fakhry et al. [ 14 ] reported that 64.7% of IMPC patients were pure type. In our study, we found that the pure form of IMPC was the commonest type and presented in 90 patients (65%) and 47 cases (34%) were mixed type which was similar to that reported by Nassar et al. [ 15 ], and Guo et al. [ 16 ] in their studies.

In our study, the commonest finding of IMPC on breast mammography was an irregular shaped mass with a non-circumscribed spiculated margin. While, the commonest sonographic finding of IMPC was hypoechoic mass with irregular shapes and spiculated margins.

These findings were similar to the results demonstrated by Jones et al., [ 17 ] which found that the commonest morphologic finding of IMPC was an irregular high-density lesion (50% of patients) with spiculated margin (42% of patients). However, Günhan-Bilgen et al. [ 18 ] reported that an ovoid or round lesion was found in 53.8% of patients.

Alsharif et al., [ 19 ] reported that the commonest sonographic finding of IMPC was hypoechoic masse (39/41, 95%) with irregular shape (30/41, 73.2%) and angular or spiculated margin (26/41, 63.4%).

In our study, MRI was done for 5 cases (3.6%), while CESM was performed for 18 cases (13%) of the IMPC group, the commonest presentation of IMPC in contrast study was irregular shaped enhanced lesion in 21 cases and non-mass enhancement was presented in 5 cases.

Nangogn et al. [ 20 ] and yoon et al. [ 8 ] recorded that the commonest finding of IMPCs in MRI was spiculated irregular mass with early rapid initial heterogenous enhancement, indicating that the MRI findings correlated with the invasiveness of IMPC.

Fakhry et al. [ 14 ] conducted a study on 68 cases, out of which 17 cases underwent CEM. In all of these cases, the masses showed pathological enhancement, which was either in the form of mass enhancement (12/17 patients, 70.6%) or non-mass enhancement (4/17 patients, 23.5%). The majority of the enhanced masses were irregular in shape (11/12 patients, 91.7%).

All patients underwent axillary sonography and 77 patients (55.8%) of the IMPC group exhibited pathological lymph nodes; this percentage was similar to that recorded by Nangong et al. [ 20 ] which was 54.8% and lower than that recorded by Jones et al. [ 17 ] but higher than that of Günhan et al. [ 18 ] which were 67% and 38% respectively.

Günhan et al. [ 18 ] reported microcalcification in about 66.7% of the cases. In our study, associated microcalcifications were found in 49 patients (35.5%) of the IMPC group. Yun et al. [ 21 ] and Adrada et al. [ 22 ] showed a fine pleomorphic appearance (66.7% and 68%).

Hao et al. [ 23 ] compared the rate of tumors larger than 5cm, reporting 3% in IDC and 4.3% in IMPC. In our study, the rate of tumors larger than 5cm, was reported 7.4% in the IDC patients and 9.5% in the IMPC patients.

Yu et al., et al. [ 24 ] documented in a study comparing 72 cases of IMPC and 144 cases of IDC of the breast that IMPC had a higher nuclear grade than IDC (52.8% vs. 37.5% respectively). In our study, IMPC had a higher nuclear grade than the IDC group (25.1% and 15.2% respectively).

Verras GI et al.; [ 9 ] demonstrated that IMPC was an aggressive breast cancer subtype with a great tendency to lymphovascular invasion and lymph node metastasis. In our study, the incidence of LVI in the IMPC patients was 88.3% in comparison to 47.0% in the IDC patients ( p  < 0.001). Tang et al., [ 25 ] also reported that lymphovascular involvement was more common among the IIMPC group than IDC group, with a percentage of 14.7% compared to only 0.1% in the IDC group.

Also, Shi et al. [ 7 ] reported that LVI was detected in 74.5% of cases. Furthermore, the frequency of LVI was found to be greater in IMPC cases when compared to IDC cases. Jones et al., [ 17 ] recorded angiolymphatic invasion in 69% of cases.

Hashmi et al. [ 13 ] reported in his comparative study that nodal involvement was present in 49.5% of IDC patients and N3 stage was only 15.6% in IDC patients compared to 33% in IMPC patients. In our study, the percentage of lymph node involvement of IMPC and IDC patients were 68.8% and 56% respectively with N3 stage reported in 12.4% of IMPC patients.

Guan et al. [ 26 ], Lewis et al., [ 27 ], Pettinato et al., [ 28 ] and De La Cruz et al., [ 29 ] recorded a higher percentage of lymph node metastasis in IMPC patients, reaching 90%, 92.9%,55.2% and 60.9% respectively.

The management of IMPC remains controversial, particularly among breast surgeons. Modified radical mastectomy was the preferred surgical procedure for the majority of IMPC case reports, as found in a study conducted by Yu et al., [ 24 ] where 99% of IMPC cases underwent modified radical mastectomy. Fakhry et al. [ 14 ] reported that 76.5% of the patients underwent modified radical mastectomy. In our study, 49.3% of IMPC patients received modified radical mastectomy.

IMPC patients were also prone to accept BCS rather than mastectomy in the previous series conducted by Lewis GD,et al. [ 27 ] and Vingiani, A. et al. [ 30 ]. However, the precise prognosis value of BCS for patients with IMPC remained unknowable. In our study, IMPC had a lower rate of breast conserving surgery (26% vs.37.8%) compared with IDC.

IMPC was characterized by a high incidence of ER and PR positivity. Our study recorded a high percentage of ER (97.8%) and PR (98.6%) expression. Our findings are similar to those found by Walsh et al., [ 31 ] who reported ER and PR expression of 90% and 70%, respectively. Zekioglu et al. [ 32 ] demonstrated a rate of ER and PR expression of 68% and 61%respectively.

In this study, we reported a relatively lower percentage of HER-2 positivity (4.3%). Also, Nangong et al. [ 20 ] showed HER 2 overexpression in 26.4% of cases.

However, Cui et al. [ 33 ] reported a much higher incidence of HER 2 positivity and Perron et al., [ 34 ] reported that 65% of IMPCs were HER-2 positive.

Chen, A et al. [ 35 ] reported that that the percentage of radiation therapy for IMPC patients was similar to those seen in IDC patients and demonstrates a similar benefit of radiation treatment in both groups. In our study,77.5% patients received radiotherapy in IMPC group in compared to 59.4% patients in IDC group.

Shi et al. [ 7 ] found that patients with IMPC had worse recurrence-free survival (RFS) and overall survival (OS) rates as compared to those with IDC. However, because IMPC is relatively rare, most studies had reported on small sample sizes with limited follow-ups.

Yu et al., [ 24 ] conducted a comparison between IMPC and IDC patients, and the results showed that the IMPC group had a greater tendency for LRR compared to the IDC group ( P  = 0.03), but the distant metastasis rate ( P  = 0.52) and OS rate ( P  = 0.67) of the IMPC showed no statistical differences from the IDC group.

Nevertheless, several recent studies documented that IMPC had better or similar prognosis in comparison to IDC.

Hao et al. [ 23 ] and Vingiani et al. [ 30 ] documented that there was no statistically significant difference in OS and disease-free survival between IMPC patients and IDC patients which was similar to our results. locoregional recurrence rate comparing IMPCs with IDCs was (2.2% and 0.4% respectively). P value for local recurrence = 0.12 (yates corrected chi square). Distant metastasis rate comparing IMPCs with IDCs was (3.7% and 5.4% respectively). P value for distant metastasis = 0.53.

Chen H et al. [ 36 ], compared the overall survival in patient groups with similar nodal involvement and found that IMPC group had better breast cancer–specific survival and overall survival than IDC group.

Availability of data and materials

No datasets were generated or analysed during the current study.

Abbreviations

Invasive micropapillary carcinoma

Invasive duct carcinoma

Modified radical mastectomy

Conserving breast surgery

Estrogen receptor

Progesterone receptor

Lymphovascular invasion

Contrast enhanced spectral mammography

Overall survival

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Open access funding provided by The Science, Technology & Innovation Funding Authority (STDF) in cooperation with The Egyptian Knowledge Bank (EKB).

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Mohamed Fathy Abdelfattah Abdelrahman Elithy

Present address: Department of Surgical Oncology, Faculty of Medicine, Al Azhar University, Cairo, Egypt

Mahmoud Hassaan

Present address: Departement of Surgical Oncology, National Cancer Institute, Cairo University, Giza, Egypt

Authors and Affiliations

Department of General Surgery, Faculty of Medicine, Ain Shams University, Cairo, Egypt

Yasmine Hany Abdel Moamen Elzohery

Department of Radiodiagnosis, NCI, Cairo University, Giza, Egypt

Amira H. Radwan & Sherihan W. Y. Gareer

Department of Pathology, National Cancer Institute, Cairo University, Giza, Egypt

Mona M. Mamdouh

Department of Epidemiology and Preventive Medicine, National Liver Institute, Menoufia, Egypt

Baheya Center for Early Detection and Treatment of Breast Cancer, Giza, Egypt

Yasmine Hany Abdel Moamen Elzohery, Amira H. Radwan, Sherihan W. Y. Gareer, Mona M. Mamdouh, Inas Moaz, Abdelrahman Mohammad Khalifa, Osama Abdel Mohen, Mohamed Fathy Abdelfattah Abdelrahman Elithy & Mahmoud Hassaan

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Mohamed fathy participated in the sequence alignment and Yasmine hany drafted the manuscript. Mahmoud Hassan participated in the design of the study. Inas Moaz and Abdelrahman Mohammad performed the statistical analysis. Amira H. Radwan and Sherihan WY Gareer conceived the study. Mona M Mamdouh and Osama abdel Mohen participated in its design and coordination and helped to draft the manuscript. All authors read and approved the final manuscript.

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Elzohery, Y.H.A.M., Radwan, A.H., Gareer, S.W.Y. et al. Micropapillary breast carcinoma in comparison with invasive duct carcinoma. Does it have an aggressive clinical presentation and an unfavorable prognosis?. BMC Cancer 24 , 992 (2024). https://doi.org/10.1186/s12885-024-12673-0

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